Scratch

Scratch Dog food you can feel good about - Scratch is the game-changing Australian dog food shipping direct

30/10/2025

We’re hiring! 📹 Hey dog lovers — we’re looking for a social video whizz (aka Content Creator or Video Editor) to join our ranks in Melbourne. And by ranks we mean our small team of hard-working, hard-snacking, marketing legends.

If you get a rush from trimming 2 seconds off an edit or reckon you could film & edit an ad like this pretty quickly, then you’re who we need!

Only catch: gotta be based in Melbourne so we can jam in office at least 2 days a week.

If you’re keen or have questions, head to our Careers page at the link in bio. ✌️🐶

13/10/2025

We came. We saw. We fake djed. Safe to say the team is now dripping in Scratch merch 🛍️⁠

If we take the pop-up public, what’s going in your bag?

26/09/2025

Happy day of birth to us 🥳🥳🥳

49 dog years later and we’re still treating dogs like they’re the boss.

Thanks for comin’ along for the ride! And for trusting us with your best mates nutrition, we love what we do Nd it’s because of you 🐶

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Pet food is broken and we're out to fix it - from scratch.

Mike and Doug are two little guys taking on the big guys.

Mike is ex-fashun and decided he wanted to do something to better the world.

Doug is ex-big pet food, but knew he wanted to change it.

So far, not a lot in common. But they both love dogs. And they hate that Australians were getting charged mega bucks for dry dog food that was pretty average.