Thanks to @repurpose_global, we’re so excited to share that as of today, our Plastic Negative commitment has removed the equivalent of 4,819 pouches of plastic from the environment and recycled them! 🌎
This type of impact is what gets us fired up! 🔥We’re so excited to watch this number grow and grow with the support of this amazing community. 🐶
About yesterday 😂 THANK YOU for such an amazing launch day! The response has been incredible. This rebrand has been over a year in the making and we're so excited for our treats to go home with your pup!
BIG shoutout to our amazing brand designer, Brett Lair, and to all the people and organizations who made this rebrand possible. We couldn’t have done it without their support! 🥂
Packaging copy from Jacqueline Carmen and Brett Lair
French translation support from Lou Pahmer-Williams
New recipes from Adam Alguire
And project support and funding from Founders Fund, WomensNet, Visa, IFundWomen
Never prepared for Monday but always prepared for our Monday walk 😉 (Can you spy our friends at @earthrated ??)
At EarthPup, we celebrate Mother Earth every day. 💚
How?
✅ Addressing food waste by upcycling nutrient-dense veg. We have rescued 1,100 pounds of veg to date!
✅ Offsetting 200% of the plastic used in our operations by becoming certified Plastic Negative with @repurpose_global
✅ Using packaging that is compostable in industrial facilities
✅ Reducing our carbon footprint with treats that are 85% plants
We are continuously striving to do better for the planet, pups, and people.
Drop a 🌎 below if you are celebrating Earth Day today!
This Earth Day, we’re cleaning up our act. 🌎 We have joined rePurpose Global and over 100 other dedicated brands on their quest to tackle plastic waste head-on.
But the problem is larger than us.
Tag 3 brands you would like to see go Plastic Negative.👇🌎