30/06/2025
A quick post to let you know what our values are at Axe Valley Dog Training:
I don’t do correction-based training, coercion, or setting dogs up to fail.
❌ I won’t use prong collars, e-collars or choke chains to force a dog into compliance.
❌ I won’t yank leads or jerk dogs into “listening.”
❌ I won’t punish a dog for being confused or not responding fast enough.
Because I don’t believe dogs should be scared into ‘behaving.’
Dogs are intelligent, sentient beings. They deserve empathy, not threats. They deserve to be treated like family – not like machines trained to obey out of fear.
Instead, I help people understand their dogs.
💛 We build trust.
💛 We nurture resilience.
💛 We create safe, secure relationships where learning feels good – for both of you.
It might not be flashy.
But it’s kinder. More effective. And it makes your dog feel safe, seen, and happy to work with you – not for fear of what happens if they don’t.
If that sounds like your kind of training, let’s talk. I’d love to help you and your dog thrive – together. 🤗