27/11/2025
There is so much free advice available on social media, and most of it is good (although some is eye wateringly bad and downright cruel ☹️) BUT when applied inappropriately, incorrectly, inconsistently, in the wrong context, in the wrong environment, at the wrong intensity or before the dog is ready, then it is going to make things worse.
Much worse.
Every dog is an individual and every training and behaviour modification plan needs to be tweaked to address that individuality.
The motivation for the same outward behaviour can be completely different and not understanding this will render any protocol at best ineffective, and at worse dangerous .
In order to succeed you need the support of an ethical competent professional, who understands that there is more to behaviour change than reinforcement and punishment.
You need to be coached to recognise when you need to move forward or when you need to move back.
You need to be coached to recognise those tiny improvements that are actually huge for your dog.
A properly educated and ethical behaviourist will do all those things for you and be your cheerleader throughout the process.
Please don't 'try everything' before contacting us, contact us first.