Thoughtful Pets

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Thoughtful Pets Providers of natural honest pet food, and unbiased health & nutrition advice for dogs and cats.
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25/06/2024

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Ditch the can, unlock the goodness of fresh food the safe way! 🔓

Introducing Fidelis Fresh Menu's in Glass Jars! 🫙🐕

Perfect for those without refrigeration, these jars offer the same high-quality, fresh ingredients as our frozen menus: pure muscle meat, healthy organs, fresh vegetables and fruits, and selected oils and herbs, all carefully balanced. 🥕🥦🥩

The Secret's in the Jar: We gently steam 💨 the meat before adding it to the jar, then sterilize the mixture quickly to preserve nutrients far better than traditional canned food (where everything cooks together). This keeps the meat in delicious chunks, not mush! 🥩

The Result? Healthy, complete, and nutrient-rich meals for a species-appropriate, varied, and digestible diet for your dog. Our Fresh Menus in Jars are just as tasty and chunky as the frozen menus or what you'd cook for your dog at home.

Convenient & Hassle-Free: We ship these jars securely with DHL Standard Parcel Service (minimum order of 6, mix & match varieties!). 📦

Check them out, shop here:
https://fidelisdog.co.uk/collections/fresh-menus-jars

Give your dog the fresh food experience they deserve!

03/06/2024

🐾 IMPORTANT 🐾

This is just a reminder that we will be temporarily closed between the 5th and 20th of June while we undergo some essential maintence for our business.

Our online store will remain open, but please be aware that any orders placed won't be processed until we fully re-open on the 20th.

We apologise for any inconvenience caused and we thank you for your understanding!

02/05/2024

How pretty is this?!

We already have a lovely bowl from Chow Bella Pet Bowls for our cat Bee, and we would definitely order more for the dogs if they weren't furry wrecking balls!

(Walter likes to pick up the food bowls and chuck them around once he's eaten...)

30/04/2024

As a result of customer feedback & our own experiences, we are now dispatching all customer orders through Evri!
📦🐾

How cute is Winter?! His Green & Wilds rhino toy is obviously very well loved judging from all those chew marks!Winter i...
24/04/2024

How cute is Winter?! His Green & Wilds rhino toy is obviously very well loved judging from all those chew marks!

Winter is a Greenland Dog puppy, and belongs to one of our friends/customers 🐾

Not sure which plastic-free products to try? Here are our favourites ❤️🌍
22/04/2024

Not sure which plastic-free products to try? Here are our favourites ❤️🌍

Happy Earth Day!!! 🌍🐾Sadly, the pet food industry generates a great deal of waste and plastic that can impact our planet...
22/04/2024

Happy Earth Day!!! 🌍🐾

Sadly, the pet food industry generates a great deal of waste and plastic that can impact our planet. The good news is, however, that lots of companies are now creating plastic free and sustainable products for our pets to enjoy!

We've been working with and focusing on eco-friendly brands for quite a while now, and it's such an important part of our ethos.

To help celebrate our amazing eco brands we are offering 10% off any of our plastic-free products including Green & Wilds, adios plastic, and more!

Use the code NOPLASTIC2024 at checkout to receive 10% off any eligible products 🌍

https://www.thoughtfulpets.co.uk/shop

We have an article for the cat owners this  .If you've wanted to learn a bit more about hyperthyroidism in cats, here is...
18/04/2024

We have an article for the cat owners this .

If you've wanted to learn a bit more about hyperthyroidism in cats, here is your chance!

Hyperthyroidism is an endocrine disorder affecting the thyroid, a gland that is located on either side of the trachea.

For my Ziwi Peak customers, this appears to be Ziwi's new air-dried replacement.Exactly what we'll be seeing in the UK i...
15/04/2024

For my Ziwi Peak customers, this appears to be Ziwi's new air-dried replacement.

Exactly what we'll be seeing in the UK is yet to be confirmed, but according to a comment on the original post it will be launching in Europe from September of this year.

Introducing ZIWI Peak® Steam & Dried recipes for dogs & cats. A complete and balanced alternative to raw food with functional ingredients to support your pet's well-being.

Available now in New Zealand retailers.

We've recently added a review feature to our website, so now you can let everyone know your thoughts on our products. We...
15/04/2024

We've recently added a review feature to our website, so now you can let everyone know your thoughts on our products.

We think reviews are an awesome tool for pet owners as it can help us make important decisions, especially when trying new products for the first time (how many of us have bought a toy only for it to be destroyed in seconds, or tried a new pet food only for it to be a total flop?).

So, as an extra incentive to encourage our wonderful customers, we'll give you a 10% off voucher when you leave your first review on our website.

ALSO, you'll receive a 5% off voucher for every additional review you leave on other products!

*Please note that these vouchers will not stack and only one can be used per order.

https://www.thoughtfulpets.co.uk/

A great article that highlights the reasons why you won't see any rawhide for sale on our website. Plus, there are so ma...
02/04/2024

A great article that highlights the reasons why you won't see any rawhide for sale on our website.

Plus, there are so many fantastic alternatives available these days for both dogs and cats to enjoy!

Rawhide chews might seem like a tasty treat for your dog, but they come with hidden dangers that every pet owner should be aware of. In this infographic, we'll explore why rawhide chews should be avoided and the potential risks they pose to your beloved pet's health.

We're back after the nice long Easter break!We hope all of our followers and customers had a lovely bank holiday weekend...
02/04/2024

We're back after the nice long Easter break!

We hope all of our followers and customers had a lovely bank holiday weekend 🐾

Our Ziwi Peak delivery is here! All of this stock will be dispatched today to our customers who have placed orders, and ...
07/03/2024

Our Ziwi Peak delivery is here!

All of this stock will be dispatched today to our customers who have placed orders, and we will hopefully have more stock updates for the wet food soon 🤞

Thank you to everyone who placed an order with us!

When we look at the back of pet food packaging, it can be a bit of an information overload. There's promotional material...
29/02/2024

When we look at the back of pet food packaging, it can be a bit of an information overload.

There's promotional material, the ingredients list, analytical constituents, and possibly even more stuff on top of that. Luckily, we're able to explain some of it!

We've put together a little chart to help explain the different types of nutritional breakdowns we find on pet food packaging.

If you'd like to know even more, check out our latest blog post for more details -> www.thoughtfulpets.co.uk/post/guaranteed-analysis-vs-typical-analysis-in-pet-food

Interested in trying one of our newest products, SANA DOG?We've been super interested in this product for a while now an...
28/02/2024

Interested in trying one of our newest products, SANA DOG?

We've been super interested in this product for a while now and it already seems to be popular with some of our customers!

SANA DOG is an air-dried food for dogs, with 80% meat and minimal carbs. It's made in Germany, and they also have a interesting range of treats which we are hoping to start stocking soon.

My first thoughts were that the kibble seems pretty big but luckily it is easily crunched by even senior dogs (we tested this with our 16 year old Yorkshire terrier, Titch). They use great protein sources that include organ meats as well as muscle meat, and there's no potato or rice!

If you'd like to give it a try you can find it in our online shop here -> http://tinyurl.com/sana-dog-shop

Also check out our latest Reel to see SANA DOG taste testing with Walter and Stella 🐾

I have some really unfortunate news to share with all of our Ziwi Peak customers.Today, we were informed that Ziwi Peak ...
20/02/2024

I have some really unfortunate news to share with all of our Ziwi Peak customers.

Today, we were informed that Ziwi Peak will no longer be suppling their air-dried range to European countries.

We are obviously devastated by this decision as we know how important this brand has been for so many of our customers. We are also incredibly disappointed, as we have been informed previously that stock would return to the UK and we have been passing that hope onto our customers.

We are awaiting confirmation from our local sales rep on whether Ziwi Peak's wet food range is also affected by this decision.

A limited amount of air-dried stock will be available within the next few weeks, but as stock is limited it is expected to go quick. We are opening up the option to pre-order this stock on our website, and we recommend taking advantage of this.

As always, we will keep you updated as we receive more information, and we are so sorry for any knock on effects this has on our customers and, of course, your pets.

If you have any questions or concerns please do get in touch either via social media or emailing me directly at [email protected].

You can read the full statement from Ziwi Peak, as well as a longer version of our own statement to our customers, here ->
https://www.thoughtfulpets.co.uk/ziwi-statement

We've just added TONS of new products from Green & Wilds to our website! As well as the usual antler chews (which are et...
12/02/2024

We've just added TONS of new products from Green & Wilds to our website!

As well as the usual antler chews (which are ethically sourced, of course), we now stock an even wider range of their chews, treats and toys.

A majority of their treats are air-dried and single-source protein, so we think they'll be perfect for dogs with sensitivities. There's also some unusual proteins available such as pheasant and wild boar.

If you try any of Green & Wilds' products with your pets, be sure to let us know what they think! Our dogs are particular fans of the Bags of Tiddlers :)

https://www.thoughtfulpets.co.uk/shop?Brands=Green+%26+Wilds

We've now set up stock notifications on our website! If a product is unavailable you can register your email address to ...
25/01/2024

We've now set up stock notifications on our website!

If a product is unavailable you can register your email address to receive a notification once new stock has arrived.

Hopefully this helps with keeping tabs on supplier delays or ongoing stock issues!

Thoughtful Pets, providers of natural honest pet food & unbiased nutrition advice. Visit our online pet food store & pet blog!

Look at all these SANA Dog goodies! We've recently started working alongside this brand and I added a few extras onto ou...
22/01/2024

Look at all these SANA Dog goodies! We've recently started working alongside this brand and I added a few extras onto our recent order to try with my own dogs.

I'm really excited about them, especially as their main focus is air-dried, high meat products! I'll be putting together some photos and videos to help showcase the brand and will be giving my honest feedback alongside 🐾

One of our most common enquiries is cat owners asking about renal diets. Sadly, kidney disease is frequently seen in cat...
18/01/2024

One of our most common enquiries is cat owners asking about renal diets. Sadly, kidney disease is frequently seen in cats, and we've put together a blog post to talk about the things to look for in a suitable food.



We often receive enquiries from customers about what to feed cats with chronic kidney disease (also known as CKD). CKD is sadly a common diagnosis for cats, and is a progressive disease that slowly disables kidney function over time. Although it cannot be cured, veterinary treatment and lifestyle ch...

As many of our customers are aware, there have been significant issues with Ziwi Peak supplies in the UK.We have receive...
15/01/2024

As many of our customers are aware, there have been significant issues with Ziwi Peak supplies in the UK.

We have received a new update from Ziwi Peak, and they are predicting new stock will be available in March of this year. Once we have more definite confirmation of this, we will of course let everyone know.

Thank you so much for everyones patience, and we really do appreciate how difficult this supply issue has been for many of our customers and your pets.

It's the first   of 2024! This week's blog post talks about something many pet owners are familiar with, excessive itchi...
04/01/2024

It's the first of 2024! This week's blog post talks about something many pet owners are familiar with, excessive itching.

Nowadays there are so many potential allergens in food that can make our pets feel itchy. These include ingredients such as wheat, dairy, and even certain vegetable oils.

Being aware of the ingredients in our pets' foods can help, and if you think your pet is itching and scratching excessively, it might be worth having a look at their diet to rule out potential allergies and intolerances.

It's perfectly natural for our dogs and cats to have the occasional itch. Reoccurring or persistent itching, however, can be a bad sign.

Happy New Year to all of our customers, followers & supporters!2023 was a great year, especially as we welcomed our hand...
02/01/2024

Happy New Year to all of our customers, followers & supporters!

2023 was a great year, especially as we welcomed our handsome Cattle Dog, Walter, to our Thoughtful Family. We've discovered exciting new brands, met lots of lovely customers and helped many people find suitable goodies for their pets.

We're looking forward to 2024, and we hope it's full of more great pets, people, and products (and hopefully a lot more Ziwi Peak)!

Buying pet food can be such a minefield, especially nowadays with so many different brands available.Our Pet Food Checkl...
14/09/2023

Buying pet food can be such a minefield, especially nowadays with so many different brands available.

Our Pet Food Checklist is designed to help answer the most important questions when it comes to picking a suitable food, and I hope it helps!

I'm always happy to answer any nutrition questions, and don't forget that I offer free and unbias advice to help find the right food for your pet 🐾



We know how confusing it can be choosing the right the right food for our pets, and we are always here to help!

Some great tips for dealing with arthritis in cats! Cats tend to be overlooked when we think about joint protection, but...
13/09/2023

Some great tips for dealing with arthritis in cats! Cats tend to be overlooked when we think about joint protection, but they are just as important as dogs!

Omega oils are fantastic supplements for our pets, and are great for things like joint protection and skin health.Howeve...
07/09/2023

Omega oils are fantastic supplements for our pets, and are great for things like joint protection and skin health.

However, not all omega oils are equal! We take a took at the differences here in our latest blog post 🐟



Just like with us humans, some natural supplements can be beneficial to our pets, boosting the immune system, reducing the occurrence...

05/09/2023

Apparently it's going to reach 31°C today!!!

That means the paddling pool has to come out. Walter says it's the law!

Apparently it's also the law that any leaves that make their way into the paddling pool must be eaten...

It's Competition Time, and this time it's all about the cats!Simply post a picture of your feline friends in the comment...
04/09/2023

It's Competition Time, and this time it's all about the cats!

Simply post a picture of your feline friends in the comments and you'll be entered into a random draw to win the items featured below! Share the post as well for an extra entry!

*Please note, that if your cat doesn't like or is allergic to chicken, we are happy to change the flavour of the treats to something more suitable.

Entries are open until midnight 10th of September, and our winner will be announced on the 11th of September.

Good luck! 🐾

We're starting the month off with the announcement of a brand new product! We are super excited to be working with SANA ...
01/08/2023

We're starting the month off with the announcement of a brand new product!

We are super excited to be working with SANA DOG, manufacturers of a high meat content, air-dried food for dogs.

🍖 80% meat
🌿 Also contains small amounts of fruit, vegetables & other botanicals.
❤️ Air-dried!!! We love air-dried products as they are often more nutrient dense and higher quality.
🌍 Manufactured in Europe in SANA DOG's own factory.

As this is such a new product for us, we are accepting pre-orders for now to help us scope out customer interest. All orders will be dispatched before the end of the month, and potentially sooner depending on how many orders we receive.

Place your pre-order here ->https://bit.ly/45bxHUa

He's six months old now, so it's about time Walter got himself a job...He's now been added to the "Our Family" page on o...
27/07/2023

He's six months old now, so it's about time Walter got himself a job...

He's now been added to the "Our Family" page on our website, and we are pleased to announce he has accepted a role as Parcel Inspector!

If you've placed an order with us recently, chances are it has been inspected and approved by our resident cattle dog 🐾

We may be a small team, but we believe we are pretty mighty! Have you met our Thoughtful Family yet?

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Our Thoughtful Story

How It All Began…

The Thoughtful Pet Food Store has been on a long journey, starting back in 2014 under the care of Caroline & Michael and their dogs Zebedee and Piper. Both dogs seemed to suffer from various ailments such as bad breath, itchy skin, poor quality coats and upset tummies. On their vet’s advice, Caroline & Michael began home cooking food for their dogs and noticed an immediate improvement in their dogs’ condition.

With a new-found understanding, Caroline & Michael delved further into the world of commercial pet food. They wanted to learn as much as they could about the impact certain foods and ingredients had on pet health, and more importantly what healthier alternatives were available.

They began to discover new brands of pet food, all made of real high-quality ingredients that were suitable for their own pets. Many of these brands were small independent companies not readily available in major retailers and supermarkets.