11/03/2025
Kia Ora, I’m Rhi! I’m the owner of Baark. If you’re new here, welcome and thank you for following! If you don’t already know what I’m about - my mission, my morals, and what drives Baark. you can read more on our website blog page, but here are some of my truths about social media as a business owner.
This post is inspired by some I’ve seen recently, including from my wonderful ambassadors who inspire me every day, sharing the message that ‘social media isn’t real.’ I loved this, and I think it’s such an important reminder to share...
🐾 I’m a solo business owner, juggling a full-time job, two dogs, and trying to look after my own physical and mental health. Some days I’m thriving, other days… not so much.
🐾 It’s hard not to compare Baark. to other brands, but I’m learning to focus on my journey instead of worrying about what others are doing.
🐾 Living in Queenstown is incredible, but it’s expensive! Balancing the cost of new stock with everyday life isn’t easy.
🐾 I wish I had unlimited creativity (and time) to stay active on social media, but the reality is, I don’t.
🐾 I don’t have a big marketing budget. Most of Baark.'s growth comes from you and my brilliant brand ambassadors, which I’m forever grateful for.
🐾 Baark. is my passion, my love, and what I hope will bring me freedom in the future. But alongside building this dream, I also believe in prioritising mental health - because in a world of constant scrolling, it’s so important to take care of yourself as well as your goals. What we see online isn’t the full picture.
So if you ever feel like you’re falling behind or that everyone else has it all figured out - trust me, you’re not alone. Keep chasing your dreams, but don’t forget to take care of yourself along the way. 🖤