Raw Essentials - Raw Food For Cats & Dogs

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Raw Essentials - Raw Food For Cats & Dogs

And, we're here to make it easy! Raw Essentials was founded by a vet, with a passion to help owners feed what's best for their pet.

Nature designed cats and dogs to thrive best on nutrient-dense, raw food - so we're on a mission to fuel every cat and dog with the best possible natural nutrition. We're 100% NZ owned and operated and we're 100% behind this passion

We're recognised as experts, with an evidence-based approach to feeding New Zealand grown, traceable, 100% natural, raw food. Our trained experienced teams operate fr

om 14 stores across New Zealand offering a wide range of products and personalised advice - that pets and owners lap up.

05/01/2025

Meet Lobo, the 19-month-old XL Bully from New Lynn! 🐾💙 This big, happy boy is living his best life, especially when he's got his favorite treat—a cattle hoof! 🦴😋 Lobo LOVES chewing on this tasty, long-lasting treat, and we love seeing him so content.

03/01/2025

🎉 New Year, New Beginnings! 🎉

To kick off 2025, we’re giving away 1 of 3 Get Started Packs for your pet, valued between $44.90 - $176.90! 🐾✨

Our Get Started Packs are the perfect way to introduce your cat or dog to raw feeding. Each pack includes everything your dog or cat will need for a smooth two-week transition to raw—from raw mixes and broths to tips & guides!

Here’s what’s inside:

- Welcome pack with all the info you need, including a feeding guide
- Enough raw mixes for at least 2 weeks
- Broth or green tripe to support your pet’s transition
- A personalised feeding plan to suit your pets age, size, lifestage and any special dietary requirements.

How to Enter:

1. Introduce us to your pet—tell us their name and tell where you are based in New Zealand
2. Share why you’d love to give them a wildly good start to the year with Raw Essentials!
3. Tag a fellow pet owner who would love to give Raw Essentials a try!

We can’t wait to hear all about your pets! 🐶🐱 If you want to find out more about our packs visit our website:https://www.rawessentials.co.nz/products/newstartpacks

Winner announced on Friday 10th January! Good luck!

03/01/2025

Raw Feeding Success Story: Poppet's Journey to Better Health

Poppet has been struggling with a sensitive tummy and colitis for a while, but thanks to the amazing team at Raw Essentials, she’s feeling so much better! 🐾

Poppet’s mom says: "The girls at Raw Essentials have been simply the best—helping me find the right diet and giving me ongoing support every step of the way. I can't thank them enough for all the follow-up advice and care they’ve provided for my little girl." 💕

We love hearing about the positive impact raw feeding has on our pets. Here’s to more happy, healthy days for Poppet and other pets across New Zealand

02/01/2025

Meet our newest Ambassador, Sully the Blue Staffy puppy! 🐾

Nicknames: Bubba, Sullykins, Son, Oi—he answers to them all!
Breed: Purebred English Staffy, the goodest boy around!
Age: 7 months of pure puppy energy!
Raw Feeding Journey: Sully’s been on raw since he was just 11 weeks old.
Favorite Foods: Anything meat, but right now, he’s LOVING goat!
Favorite Treats: Green-lipped mussels are a big hit with this guy!
Favorite Activities: Fetch, hiking, agility, park fun, and anything water-based!
Dietary Requirements: No sensitivities or allergies anymore—he’s thriving on his raw diet!
Famous For: His shiny coat, clever tricks, and talking like a seal (yes, really!) 🦭😂

The Best Thing About Raw Feeding: "I love how clean, easy, and nutritious it is! You can never go wrong!" 🙌

Welcome to the pack, Sully—so excited to have you on this raw journey! 💙

📷

31/12/2024

Happy New Year from Raw Essentials! 🐾 Thank you for all the support throughout 2024 from our amazing customer base.

As we step into 2025, it’s the perfect time to think about your pet’s health and wellness! 🌟 New Year’s resolutions aren’t just for us—they’re for our pets too! Does your pet suffer from any of these common health issues?

🐾 Itchy skin or dull coat?
🐾 Allergies or sensitivities?
🐾 Fussiness/turning their nose up at mealtime?
🐾 Struggling to maintain a healthy weight?

A species-appropriate Raw Essentials diet could be the fresh start your pet needs! 🥩 From supporting a shiny coat to improving digestion and boosting energy, raw feeding can help your pet feel their absolute best in 2025.

Want to give your pet the healthiest year yet? Reach out to our team in-store or online for personalized raw feeding advice for both cats and dogs. We’re here to help optimize their health and make every meal a tail-wagging success! 🐾✨

Here’s to a healthy, happy, and thriving 2025 ahead for you and your pet from our friendly nutrition advisors.

29/12/2024

Spot's transformation has been nothing short of amazing! 🌟 When we first started Spot on his raw diet, we weren't sure if it would help with his constant itching from environmental allergies. But two months in, and we are blown away by the results! 🙌 No more dry food, no more medication—just a happy, itch-free Jack Russell enjoying life to the fullest. 🐾

Here’s to many more happy, healthy years ahead for our furry boy!

29/12/2024

Meet our Ambassadors: the gorgeous Ragdoll sisters, Ari, Jun, and Pia! 😻✨Ages: Ari (2), Jun (1), Pia (10 months)

Famous For: Their stunning beauty and those irresistible blue eyes 💙

The Best Thing About Raw Feeding: They’re healthier, more vibrant, and absolutely love mealtime! It’s great knowing they’re getting the variety they need to stay happy and healthy. 💪✨

We can't wait to see more of these three gorgeous kitties features on our feed!

📷 .jun.pia.ragdollcats

28/12/2024

Help Your Pet Stay Calm This Holiday Season with Naturopharm Distress Spray The hustle and bustle of Christmas and New Year can be overwhelming for our pets—visitors, celebrations, travel, and even time in boarding or kennels can leave them feeling stressed or anxious. 😔

That’s where Naturopharm Distress Spray comes in! 🌿

🧘‍♀️ Benefits:
- This all natural formulation is gentle on your pet's system
- Supports pets experiencing stress or anxiety
- Promotes relaxation and calmness during hectic times
- Safe, natural, and easy to use
- Great for pets with noise sentivities to fireworks
- Quick absorption oral spray is easy to administer on their meals, in their water or directly into their mouth
- Ideal for travel, visitors, or changes in routine

Keep your pet happy and calm this season—because they deserve to enjoy the holidays too! 🎅✨

Available in store or online: https://www.rawessentials.co.nz/product/naturo-pharm-pet-med-distress-spray

28/12/2024

The excitement for mealtime is REAL for Cosmo & Astra, our Cambridge store locals! 🐾

25/12/2024

A big thank you to Michelle K. for the wonderful feedback about our Cambridge store team!🌺 We're thrilled that you enjoyed the friendly service and that Beans loves the food too! Thank you for being part of the Raw Essentials family! 🙏..

25/12/2024

Limited Edition Turducken Broth for Pets! 🐾Treat your furry friends to a festive flavour explosion with our Turducken Bone Broth! Made with a delicious mix of turkey, duck, and chicken bones, this savoury broth is perfect for serving on top of their meal or as a tasty treat on its own.

Price: $7.90 for 500ml
Perfect for: Adding some holiday magic to your pet's bowl! Plus a boost of essential nutrients such as collagen, glucosmine, chondroitin and more ✨

Hurry—this limited edition broth is only here for the season! Available in store and online: https://www.rawessentials.co.nz/product/raw-essentials-turducken-broth

24/12/2024

🎄🐾 Merry Christmas from Raw Essentials! 🐾🎄Wishing you and your pets a wonderful Christmas filled with love, joy, and of course—wildly good food & treats! 🎅🎁

A friendly reminder that our 17 retail stores will be closed today and tomorrow, but will be back open with regular trading hours from Friday the 27th December.

24/12/2024

🎄Limited Edition Festive Frozen Meal for Cats & Dogs! Give your pets the ultimate Christmas feast with our Christmas Dinner with Gravy! Packed with boneless lamb, turkey (bone-in), turkey heart, and our special Turducken bone broth made from a delicious mix of Turkey, Chicken & Duck bones—this is a special festive dinner they’ll love!

Price: $14.90 for 1kg of festive goodness
Perfect for: Making Christmas dinner extra special for your cat or dog!

Treat your cat to a hearty, flavourful meal this Christmas! 🌟

🛍️ Limited edition—grab yours in store or online while stocks last: https://www.rawessentials.co.nz/product/christmas-dinner-lamb-turkey-heart

23/12/2024

Meet Twinkle, the 14-year-old cat who defied the odds! 🌟 Twinkle's journey began with health struggles after being diagnosed with IBS and being told she'd need lifelong medication. But Dee wasn't ready to accept that and took matters into her own hands. After learning Twinkle had been raw fed as a kitten, Dee took a 3-hour trip to meet Lyn Thomson, founder of Raw Essentials.From that moment on, raw feeding became a game-changer! Twinkle’s gut issues cleared up, the prednisone was thrown out, and now, years later, she’s thriving—living proof of how the right diet can transform lives. 🐾❤️

Twinkle’s story is a testament to the power of raw feeding, and it's a reminder that with the right care, our furry friends can live long, healthy, and happy lives.

23/12/2024

🎁 Christmas Toys & Accessories Sale! 🎁🎄The festive season is here, and it’s the perfect time to treat your cat & dog! 🐾 From Friday, 20th December through to Sunday, 5th January, enjoy 30% OFF selected toys & accessories including selected products from quality brands like Lickimat, West Paw & Planet Dog 🎉

Whether you're looking for a new enrichment toy, soft toy, or something a little different, we’ve got the perfect stocking fillers for your pet. 🐶🐱

Don’t miss out—stock is limited and varies between stores, so shop early and grab some deals while stocks last! 🛍️ See an example of our clearance wall at our Miramar store.

Sale Dates: 20th December – 5th January
Discount: 30% OFF selected toys & accessories.

22/12/2024

Piper from our Kaiwharawhara store is enjoying a tasty stuffed venison trachea for lunch today! 🐾🦌 These limited edition treats are the perfect festive indulgence for your dog this season. 🎄✨ Treat your furry friend to something special – available in-store now!

20/12/2024

Jet the Bull Terrier is on a mission to find all his favourites at our Kumeu store! 🐾🛒 From tasty treats to paw-some essentials, he’s got his holiday shopping all wrapped up. 🎁..

20/12/2024

Help Your Pet Stay Calm This Holiday Season with Naturopharm Distress Spray 🐾With the hustle and bustle of Christmas and New Year celebrations – from visitors and travel to time in boarding or kennels – it’s no surprise that pets can feel a little stressed or anxious. 🐶🎅 But don’t worry, we’ve got you covered!

Naturopharm Distress Spray is the perfect natural calming solution to help soothe and relax your pet during this busy time of year. Whether it’s a change in routine or the excitement of the season, this spray supports your pet’s wellbeing by promoting a sense of calm.

✅ Benefits:
- Helps alleviate stress and anxiety
- Promotes relaxation in stressful environments
- Safe and natural, perfect for pets of all sizes!

🎁 Win a Pet-Med Remedy Gift Pack!
Here’s a special treat for you! Between now and 31st January 2025, when you purchase any Naturopharm Distress Spray, you’ll be entered into the draw to win a Naturopharm Pet-Med Remedy Gift Pack. It’s the ultimate bundle to keep your pet feeling great all year long!

👉 Shop Now: https://www.rawessentials.co.nz/product/naturo-pharm-pet-med-distress-spray

Address

Opening Hours

Monday	09:00 - 18:00
Tuesday	09:00 - 18:00
Wednesday	09:00 - 18:00
Thursday	09:00 - 18:00
Friday	09:00 - 18:00
Saturday	09:00 - 17:00
Sunday	10:00 - 16:00

Website

https://linktr.ee/rawessentialsnz

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🎄 Disco is loving his festive treat! Our limited edition Stuffed Venison Tracheas are here to make your dog’s holidays extra special. Packed with our Venison, Heart & Tripe Mix, these tasty stuffed tracheas are not just delicious, but also great for dental health, mental stimulation, and joint support! 🦷💪 Venison Tracheas are naturally rich in glucosamine, chondroitin, and essential nutrients like iron, zinc, and B vitamins for a shiny coat and healthy bones. Perfect for dogs of all sizes including those on a novel diet! ✨ Shop limited edition Christmas treats in store & online while stocks last: https://www.rawessentials.co.nz/product/ 🎥 @discopup

Check out our limited edition Christmas Treat Sampler Box 🎄

Raw Pack ambassadors Dori & Charlie are loving our limited edition Christmas Treat Sampler box! Packed with 100% natural, drool-worthy treats like freeze-dried goat mix, lamb tripe, bull pizzle, green lipped mussels, a chicken foot and much more, it’s the perfect way to spoil your dog this Christmas. 🐕 Whether as a gift for your pet or a fellow pet lover, our limited edition $25 Treat Sampler Box is sure to make their holiday season even brighter! 🎁 Available in stores and online while stock lasts: https://www.rawessentials.co.nz/product/christmas-gift-boxes 🎥 @calmconnectedcanines

✨ Gula & Lynx shopping at our Mount Maunganui store! Watch our feline ambassadors explore, shop, and bring smiles to all the of team at our store. All our 16 stores are pet friendly but there is something extraordinarily special about our feline visitors 🐱 🎥 @thebengal_duo . . . . #rawessentials #rawessentialsnz #CatAmbassadors #rawpack #mountmaunganui #mountmaunganuibeach #mountmaunganuinz #therawpack #rawfeeding #rawcatfood #rawfedcats #catsofnz #catsofnewzealand #catsnz #nzcats #nzcatsofinstagram #nzcatsoninstagram #catsofwellington #catsoftauranga #catsofchristchurch #catsofwaikato #catsofauckland #catsofaotearoa #nzcats #nzcatsofinstagram #nzcatsofinstagram #bengal #bengalcat

Tegan's Thaw-some Raw Food Prep! ❄️➡️️

What's your defrosting routine? Share your tips in the comments and help a fellow raw feeding pet owner out! 🎥 @tegan_thelab

Step away from the biscuit bowl. Think kibble is the only way to feed your pet? Think again! Modern pet food often lacks the raw, bioavailable nutrients vital for optimal pet health. Raw Essentials provides your pet with the natural species appropriate nutrition they crave, just like their ancestors. Meat, bones, organs - the way nature intended! . . . . #rawessentials #rawessentialsnz #rawpetfood #rawdogfood #rawdogdiet #naturalpetfood #rawfeedingcommunity #rawcatfood #rawcatdiet

Keep your eyes peeled this Sunday on Hyundai Country Calendar for a chance to win BIG with Raw Essentials

Our #therawpack ambassador Chai's first Christmas delivery was our small dog/cat Christmas Gift Box this box even included her favourite fluffy rabbit tail. 🐰 These are sold out now online but are still available in our stores 🎁 📷 @chaithebear

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Nature designed cats and dogs to thrive best on nutrient dense, raw, fresh food. As New Zealand's raw feeding experts, we see the real difference our feeding plans make every day - and we're here to make it easy.

We're a 100% New Zealand owned and operated company, started by a vet who was passionate about pets enjoying the best possible lives, fueled by the best possible natural nutrition. And we're on a mission to improve the life of every cat and dog by helping owners feed what's best for their pet's breed and life stage need.

We're recognised as experts, with an evidence-based, scientific approach to feeding New Zealand grown, traceable, 100% natural, raw food. Our trained experienced teams operate from 11 stores across the North Island, and online, offering a wide range of products and personalised advice - that pets and owners lap up.

THE MAGIC IS IN THE METHOD