02/01/2024
This is simply really really fun to know!! Congratulations to Jim The Masterson Method, Integrated Equine Performance Bodywork and to Trafalgar Books!!!!!!!!!
So I’m gonna geek out a little here: 🤓 I might be one of the only people who looks at the copyright page of every book I open (well, I taught my son the habit, too), but in case you’ve never closed in on the little string of numbers at the bottom (the printer’s key or print line or print number line), it tells you how many times a book has been reprinted, usually in sequences of 10.
One of our goals at TSB is for all our books to become strong “backlist,” which means they sell well over the long term, rather than just right out of the gate, and we reprint them as long as we can. Well, we’re reprinting Jim Masterson’s BEYOND HORSE MASSAGE for the tenth time, 🥳🥳 which means we’ve had to reprint it almost once a year for every year since it was first released in 2011. Not bad for a “horse book” 😌🤩 We’re so proud to have been a part of Jim’s effort to bring his DIY form of bodywork to horse owners everywhere—horses are happier, more comfortable, and better connected to their people because of it. 🐎
Congrats to Jim and the whole Masterson Method team! ❤️🐴📕