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Spirited Dog Productions The pet industry is a niche market that has it own challenges.

Let a coach with over 20 years of pioneering experience in the pet industry personally guide you from surviving to thriving. Spirited Dog Productions oversees Pawsitive Educational Training, Women PetPreneur Podcast, The Traveling Groomers Podcast, coaching, consulting, as well as writing and speaking by Mary Oquendo.

Episode 277: Tackling Civic  And  Industry IssuesHey everyone,  we just wrapped up an episode of the Traveling Groomers ...
18/09/2024

Episode 277: Tackling Civic And Industry Issues
Hey everyone, we just wrapped up an episode of the Traveling Groomers Podcast, and we covered a lot! From real talk about the highs and lows in the grooming industry, to an eye-opening hotel experience you wouldn’t believe. We also dove into the importance of proper documentation in grooming to avoid lawsuits, and even explored some hot legislative topics affecting our pets. Plus, we talked about upcoming events and the significance of civic engagement. If you're passionate about grooming or just love a good story, you won’t want to miss this. Catch it on your favorite podcast platform!
Listen anywhere you get your podcast fix or download here: https://api.spreaker.com/v2/episodes/61861802/download.mp3

Episode 226: From Veterinary Medicine to Pet Grooming: Melinda Stanford's Journey Welcome to the Women Petpreneurs podca...
17/09/2024

Episode 226: From Veterinary Medicine to Pet Grooming: Melinda Stanford's Journey
Welcome to the Women Petpreneurs podcast! In this episode, our host Mary Oquendo chats with Melinda Stanford, a rapidly rising star in the pet grooming industry. Join us as Melinda shares her journey from veterinary medicine to owning a successful grooming salon in Indiana, her passion for pet nutrition, and her ambitious goals for the future. We'll delve into the vital role of high-quality pet diets, the transformative impact of technology in mobile grooming, and the crucial importance of community and collaboration in the pet industry. Plus, hear Melinda's personal anecdotes, industry insights, and her words of wisdom for aspiring petpreneurs. Whether you're a pet grooming professional or a devoted pet owner, this episode is packed with valuable tips and inspiration. So sit back, relax, and enjoy as we explore the dynamic world of pet grooming with Melinda Stanford!
Listen anywhere you get your podcast fix or download here: https://api.spreaker.com/v2/episodes/61296348/download.mp3

Episode 276: Bishops Mission and Beyond Trauma Support For First Responders In The Pet Industry Welcome to episode  #276...
11/09/2024

Episode 276: Bishops Mission and Beyond Trauma Support For First Responders In The Pet Industry

Welcome to episode #276 of the Traveling Groomers Podcast! Today, hosts Mary Oquendo and Chris Anthony are joined by guest Kate Klasen for a lively and informative discussion. The episode covers a wide range of topics, from Tiny Tim's availability to emergency disaster planning, product promotions, and personal experiences with snakes in Arizona. Kate shares insightful details about Bishop's Mission, a non-profit organization close to her heart, while the hosts also delve into the necessity of preparedness for emergencies and the unique challenges of running a non-profit. Get ready for a dynamic conversation as they explore everything from pet first aid kits to Arizona's extreme heat and much more. So, grab your grooming tools and join us for a compelling and entertaining episode!
Listen anywhere you get your podcast fix or download: https://api.spreaker.com/v2/episodes/61256720/download.mp3

My latest article in Groomer To Groomer magazine.
08/09/2024

My latest article in Groomer To Groomer magazine.

There are two wolves inside of me. One is the optimist and the other is the realist.

Are you at Groom Expo? This is the last day to get your copy of A Spirited Dog, Barkleigh Honors nominee for Book Of The...
08/09/2024

Are you at Groom Expo? This is the last day to get your copy of A Spirited Dog, Barkleigh Honors nominee for Book Of The Year! They are exclusively at Celtic K9, Booth 151. I'm sure how many copies are left.

Next show you'll find me at will be Fun In The Sun!
07/09/2024

Next show you'll find me at will be Fun In The Sun!

Are you at Groom Expo? Celtic K9 Booth 151 only has 6 copies left of A Spirited Dog, Barkleigh Honors nominee for Book O...
07/09/2024

Are you at Groom Expo? Celtic K9 Booth 151 only has 6 copies left of A Spirited Dog, Barkleigh Honors nominee for Book Of The Year!

Episode 275: Grooming Van Adventures: Trade Show Tips and Grooming Industry InnovationsWelcome back to the Traveling Gro...
04/09/2024

Episode 275: Grooming Van Adventures: Trade Show Tips and Grooming Industry Innovations

Welcome back to the Traveling Groomers Podcast with your hosts Mary Oquendo and Chris Anthony! In today's episode, get ready for some hilarious and relatable anecdotes, as well as Chris naming Mary a Chaos Goblin. We dive into the logistics and considerations of bringing a mobile grooming van to a trade show, weighing the pros and cons. Plus, we'll discuss the importance of attending trade shows for groomers and the value of staying up to date with industry innovations. Get ready for some laughter and insights as we also chat about personal experiences, pet mishaps during road trips, and even share some gardening antics. Tune in for a fun and informative episode!
Listen anywhere you get your podcast fix or download: https://api.spreaker.com/v2/episodes/61231253/download.mp3

Episode 225: Crafting The  Ultimate Planner  With  River LeeWelcome back to Women Petpreneurs! In today's episode, host ...
03/09/2024

Episode 225: Crafting The Ultimate Planner With River Lee
Welcome back to Women Petpreneurs! In today's episode, host Mary Oquendo sits down with the talented River Lee, the mastermind behind a visually stunning and functionally dynamic planner designed to accommodate various learning styles and preferences. River shares her intense dedication to creating the perfect planner, investing 12 to 15 hours a day for four days, highlighting her strong personal attachment to the product. Together, they dive deep into the art of effective planning, discussing the challenges and strategies for organizing tasks, setting intentions, and prioritizing self-care. Stay tuned as they explore their personal experiences with planning, the importance of individual work preferences, and the upcoming launch of the highly-anticipated planner at an upcoming event. Join us for an enlightening conversation on intentional scheduling and goal-setting in the pet grooming industry and beyond!

Listen anywhere you get your podcast fix or download here: https://api.spreaker.com/v2/episodes/61162825/download.mp3

Be the Change • You want to see in the professional pet industry:• Without the physical pain of grooming.• And leave the...
02/09/2024

Be the Change
• You want to see in the professional pet industry:
• Without the physical pain of grooming.
• And leave the industry better than when you first started.
• While making a living not grooming.

Watching yourself creating those changes that will elevate the pet industry you love.

What if you could wake up every morning energized to go without pain creams and OTC’s.

How awesome will it feel to when you watch the excitement of a groomer who can’t wait to implement what you just taught them.

Imagine earning more than you’ve come to expect from grooming, while deciding on your own terms, when you’ll retire.

How about setting your own schedule that allows you to spend quality time with your family.

This is what the Create Your Program monthly membership can do for you!

I’m, Mary and teaching and coaching is not a side gig for me. I’m not looking to cover my expenses to go to a trade show or hoping to be an ambassador for a company. While those are nice, it doesn’t pay the bills. This is my business. One that sustains my lifestyle full time. And if you’re like me, you want to stay in the professional pet industry and make an impact on the next generation of groomers.

I retired from grooming at 57. It took me all of 3 weeks to stop missing grooming. Why 3 weeks you ask. Because that’s how long it took for my shoulder to stop hurting. I had been planning for over 12 years to make the transition from grooming to teaching, but I still struggled with making the leap.

So, what took so long?

• I started out not being tech savvy. In fact, the term tech stupid probably had my photo on the Wikipedia page. I depended upon my son-in-law to keep up my website. There was so much I had to learn. While technology improves in leaps and bounds, you still need to know which technology works for you and how to use it effectively. These days I am the go-to person for all things tech.

• Who would want to listen to me? I was told over and over again that I could not make a living in the professional pet industry as just an educator even if I was an open level competitor groomer. Which I was not. I had to get past myself and believe my experience was valuable and I had much to offer.

• I didn’t know where to start and as a result, spent so money on programs that were not helping me as I was choosing poorly. I cannot tell you how many times I wanted to quit.

But here I am, 12 years later making more money than I did as a mobile groomer because I didn’t give up. I had a dream, and all I really needed the guidance to see it through. Guidance that shortened up those 12 years would’ve have been nice. Only I didn’t have the expertise from a full-time educator in our field.

But You Do! All In An Affordable Monthly Membership.

You have all this knowledge floating around in your brain you’d like to share, let me help you make your dream a reality by giving you the skills and guidance you need to succeed.

With a monthly membership that covers:

• Mindset And Organization
Learn how to instill confidence in yourself. I will teach you how to organize and accomplish your tasks with templates and checklists.
• Teaching Techniques
Learn how to flesh out and create programs that any style of learner can benefit. The pet industry attracts a higher percentage of the neurodiverse community. Have confidence that your programs will reach everyone who wants to learn from you.
• Technology
What platforms and other services do you really need. There are so many options out there. Not everything is a good fit and this area can be quite expensive if choosing poorly.
• How To Create Supplemental Learning Materials
Materials that take into consideration all learning styles while enhancing your programs.
• How To Attract The Right Students For Your Program
Life isn’t the field of dreams where you build it and students magically appear. Learn to identify who your students are and being able to reach and inform them of your programs.
• Understanding That This Is A Business And Price Accordingly
Like any business, it must be sustainable in order to prosper. Learn how to price your program so that it succeeds.
• Accountability To Keep You On Track
In between trainings, there will be group calls before you can move forward. Every month there is a live ‘Hot Seat”
• Approachability And Responsiveness When You Got Stuck
You have me. I’m successful when you’re successful. I am here to help you move through the program, so that you can achieve success.
• Networking With Students Navigating The Same Waters As You
Join like-minded professionals in a private Facebook group who are on the same path as you.
• Learning When To Know The Difference Between Learning A New Skill And Hiring Someone Else
We can’t be good at everything. Knowing when and who to hire out to help you through this life changing process will be priceless.

Create That Program monthly membership contains a library of pre-recorded workshops so that you can move at the pace you want, workbooks to organize your journey, loads of checklists, and ME.

Not sure? These are just a couple of Create That Program alumni.

“In January of 2019 I was fortunate enough to have begun my path to becoming a speaker at grooming trade shows. I didn’t realize that’s what I was doing. I was taking Mary Oquendo’s “Create a Program”. I learned not only how to put a class together, but how to deliver it in a polished fashion. I had no idea at the time how much my life would change over the next three years.

After giving the class I had worked to prepare I realized that not only could I actually do this, I had the knowledge to do it. I began creating classes and giving them online during the days of COVID in 2020. I had 32 years of experience grooming, but the speaking realm was new to me. Each class I gave Mary helped me refine and polish not only the class, but my delivery as well.

This year in March I gave two of my PGC approved courses at the Atlanta Pet Fair. The student evaluations were great, and I gave them with the confidence that I had gotten knowing that Mary had taught me everything I needed to know to be successful. I’ll be speaking at more upcoming trade shows this year, as well as online. And I’m getting ready to launch a Rabbit Grooming Certification program complete with a rabbit grooming book. If not for this program I never would have begun this journey. It was a goal that seemed out of reach, but with Mary’s help it went from a dream to an amazing reality.” -Anjie Coates

“I contacted Mary with this “crazy” idea I kept having pop into my head. I am so glad that I did! Create That Program is a step-by-step guide that has helped me organize my thoughts and ideas in an extremely productive way. The details within the content are impeccable as is but then you add in Mary’s accountability and coaching. With her years of expertise and guidance I am achieving goals and that I never dreamed I could do! Create That Program was one of the best investments that I have made in my career! That “crazy” idea is now a reality and want to thank Mary for allowing me to see that I could.” -Denise Heroux

“Mary’s Create That Program opened up a whole new world of possibilities for me. As most of us that have been grooming very long know it is very hard on the body. I am a die hard groomer and can not imagine doing anything else. Over the years I have gone from 10-12 dogs a day to 5-6. I was beginning to worry about how I was going to continue in the industry I love.

After completing Create that Program I now feel confident that I can create online educational programs, write a grooming curriculum or put together any program that I choose (maybe even write a book!) . The methods and tools I learned and the support in creating that first program will ensure that I can continue on in the industry as long as I choose, as well as share my hard won knowledge with others. Mary is a great mentor and I feel confident I can do things that were terrifying and overwhelming just a short while ago.

Had I tried to figure this out on my own it would have taken forever! Shortening the learning curve of expanding my grooming career into education was priceless!” Tami Vornbrock

“I wanted to open up a grooming academy, but didn’t know where to even begin. With Mary’s guidance, not only will I be opening my doors in the new year, but she made me see that specializing in the neurodiverse community is where my gift lies.” -Stephenie Calhoun

DM me to get started.

I can remember the first time I attended the New England Trade Show as a new speaker along with my friend Beth. Even tho...
01/09/2024

I can remember the first time I attended the New England Trade Show as a new speaker along with my friend Beth. Even though we had both been to many trade shows as attendees, this felt different. We felt a little out of place in the hotel restaurant—sort of like the new kid at school who hasn't made any friends yet. We may have looked cool outside, but both of us were shaking in our boots.

All these icons were walking past us. Some nodded to us, others kept walking. But then Daryl Conner came over, wrapped her arms around both our shoulders, and steered us towards another group. She said she wanted to introduce us to some other speakers as she had heard wonderful things about the pet first aid class. Would we consider traveling to Maine to do a class at her place? She made us feel like a valued part of the grooming community.

That act of kindness is something I will never forget. We were introduced to several other speakers. While I don't remember who they were, I will never forget Daryl.

Acts of kindness don't just make the recipient feel good; they also leave an impression on the giver. Did you know being kind to others has been scientifically proven to improve your mental health and well-being? Being kind reduces stress and improves mood and self-esteem. You feel better because kindness triggers the release of serotonin, also known as the happy hormone.

It can be as simple as smiling at someone, complimenting their hair, or making someone feel included.

And we did travel to Maine to teach Daryl Conner pet first aid.

I'd love to hear about your acts of kindness.

Episode 274: Guiding Through Awards, Alliances, And Online EtiquetteWelcome to the Traveling Groomers Podcast! In today'...
28/08/2024

Episode 274: Guiding Through Awards, Alliances, And Online Etiquette
Welcome to the Traveling Groomers Podcast! In today's episode, we delved into the world of trade shows, online struggles, and our experiences with grooming products. From pre-selling innovative styptic powder for pets to the challenges of setting up grooming associations, we covered it all. We also shared heartfelt stories about our beloved pets, discussed the importance of setting boundaries, and emphasized the significance of kindness online. Stay tuned for more invaluable insights and engaging discussions. Join us as we continue to navigate the fascinating world of grooming.
Listen anywhere you get your podcast fix or download here: https://api.spreaker.com/v2/episodes/61141890/download.mp3

I don’t know about you, but spending hours in a grocery store does not appeal to me, especially since I’ll shop at three...
25/08/2024

I don’t know about you, but spending hours in a grocery store does not appeal to me, especially since I’ll shop at three different stores to get everything I want. That’s why shopping lists are so effective at time management and keeping expenses down, as I’m not buying something just because it looks good while searching for what I need. It means hitting the five aisles in Walmart instead of roaming the entire store.

A checklist details each task. When you take the time to create a list, you can complete repetitive tasks quickly and efficiently. Creating a list will shave time off the task. You don’t have to remember what to do or go back and redo a task because you forgot a step.

In a grooming environment, a cleaning checklist might list the necessary steps in the order that makes the most sense. Or who is responsible for which task. It may list the procedures on a client check-in so that you don’t have to wait to finish a groom until you contact the owner. It may detail the steps in the morning when you open your business for the day or close it down at the end of the day.

Following a checklist sets in motion a routine in your brain. Routines make tasks go so much faster. Think back to when you first started grooming. How much quicker did that groom go when you had a routine down, and you and the pet knew what was coming next?

I call myself the Queen of Checklists. I have a checklist for everything. It’s why I can work on four non-profit boards, create new workshops, write articles and blogs, and produce two podcasts, plus everything on my to-do list efficiently and effectively. Checklists can streamline the tasks in your business, freeing up time to go home and enjoy your time off.

Now, excuse me while I print out my updated trade show checklist.

Barkleigh Honors ballots are in your inbox. You know what to do.
24/08/2024

Barkleigh Honors ballots are in your inbox. You know what to do.

Congratulations to Create That Program students Amanda McGrath, Stephenie Calhoun, and Anjie Coates Icmcg Cmrg for their...
21/08/2024

Congratulations to Create That Program students Amanda McGrath, Stephenie Calhoun, and Anjie Coates Icmcg Cmrg for their Barkleigh Honors nominations. I know how hard these 3 wonderful educators have worked to make our industry so that much better.

Episode 273: Empathy in the Age of Online Interactions Welcome back to the Traveling Groomers Podcast! In today's episod...
21/08/2024

Episode 273: Empathy in the Age of Online Interactions

Welcome back to the Traveling Groomers Podcast! In today's episode, AKA Episode 34, Mary and Chris delve into a lively discussion about the perils of engaging in online conflicts and the importance of empathy in our digital interactions. They share personal experiences, from dealing with missed grooming appointments to the challenges of traveling with dogs, while offering valuable insights on maintaining professionalism and getting paid for their services. As they gear up for upcoming grooming shows and their respective journeys, the hosts also touch on the significance of fact-checking and the potential consequences of sharing sensitive information on social media. So, join us as we navigate the emotional minefield of online engagement, learn from their experiences, and gain practical tips for handling conflicts with grace and professionalism.

Listen anywhere you get your podcast fix or download: https://api.spreaker.com/v2/episodes/60989379/download.mp3

Episode 224: Petprenures Beyond Grooming- Embracing Business Growth With Valerie McFaddenWelcome to the Traveling Groome...
20/08/2024

Episode 224: Petprenures Beyond Grooming- Embracing Business Growth With Valerie McFadden

Welcome to the Traveling Groomers Podcast! In today's episode, hosts Mary Oquendo and Valerie McFadden dive into the world of women entrepreneurs in the pet industry, offering valuable insights and tips for navigating the business landscape. They discuss a wide range of topics, from caring for plants like kids to the challenges of balancing work and self-care. The episode is packed with personal anecdotes, practical advice, and exciting updates, including a super-secret item in an upcoming box for sale and recommendations for managing business taxes. Join us as we explore the joys and challenges of being a petprenure, while also delving into the exciting world of subscription boxes and the importance of networking and education in business development. Tune in for an episode that's both enlightening and entertaining!
Listen anywhere you get your podcast fix or download here: https://api.spreaker.com/v2/episodes/60951125/download.mp3

Thank you to everyone who nominated me in 4 categories.
19/08/2024

Thank you to everyone who nominated me in 4 categories.

28/02/2022
WHAT IF YOU COULD SOLVE ONE PROBLEM IN YOUR BUSINESS RIGHT NOW But first, let’s jump back in the way back machine to 200...
27/02/2022

WHAT IF YOU COULD SOLVE ONE PROBLEM IN YOUR BUSINESS
RIGHT NOW

But first, let’s jump back in the way back machine to 2001. You were probably listening to Janet Jackson’s “All For You”, watching Friends on TV, and wearing a whole lot of denim.

And I was getting ready to launch a mobile grooming business.

I was:

🙈 Scared of failing.

🙉 Stressed from having no idea on how to run a business.

🙉 Overwhelmed by “all the things” that needed to be done.

I realized I needed help.

So, I looked for it and found a coach who helped me create a strategy to prioritize the steps I needed to take.

🤗 What a weight off my shoulders. 🤗

I learned a valuable lesson that day. It’s okay to ask for help. Because of that coach, I started a business that made money right out of the gate. Having that outside perspective helped me overcome problems I couldn’t see the solution for.

Because learning by doing is not only the longer way, but the more expensive way to success, I can help you with a one-hour Business Strategy Session.

A Business Strategy Session will help you:

⏱️ Solve a problem

⏱️ Spark new ideas

⏱️ Make decisions

⏱️ Create a vision for the success of your business.

⏱️ Set priorities for short and long-term health of your business.

Want to spend less time spinning your wheels and worrying about your business.

Write, “Hell Yeah!” below and I’ll send you the details.

The pet industry will be a $110 billion (billion with a b) dollar industry by 2023. Are you prepared to get a slice of t...
26/02/2022

The pet industry will be a $110 billion (billion with a b) dollar industry by 2023. Are you prepared to get a slice of that pie?

Probably Not And Here's Why

You're exhausted from working long hours. Debt is piling up, your car is unreliable, and you pray something major doesn't happen to your business or family.
You're tired of unappreciative clients and employees. First thing in the morning, you wonder what problem is going to rear its ugly head today. It seems everyone but you is running the show. Boundaries? What are those?
You're stressed because you probably will never retire. You're fearful of raising prices. You don't remember when the last time you went on a vacation, never mind have a retirement fund. Something has to give and it's usually your needs.
You're overwhelmed. What used to be your passion has now become a job. It's not that you don't want a plan. You need a plan.

A Pawsitive Educational Training Mastermind Membership can help you thrive instead of just getting by.

What if you could learn easily and conveniently the tools you needed to create a business that allows:

Creation of income that enhances your lifestyle instead of increasing debt.

You to attend to your own wellbeing and health.

You to love your clients and employees.

For coexistence with your lifestyle instead of it taking over.

Passion instead of drudgery.

Our membership offers:

Access to library of content.
Monthly private workshops that are focused on business and safety.
Problem solving monthly sessions.
Expert in their field interviews.
Discounts on business strategy sessions and coaching.

“I’ve loved taking classes at trade shows since I started grooming. But as my career progressed and I realized how many shows & classes I couldn’t get to, I felt like my growth hit a wall. The second I found about PawsitiveEd, I signed up. Now, not only do I get access to new classes constantly, I can access them at any time. I love reviewing classes while grooming, or from my sofa, and anytime I need a refresher. I feel that the boost that the access to new knowledge & ideas keeps me excited about grooming. Only wish I’d found out about it sooner!” – Chris Bear Anthony
“My business revenue has increased by 25% after working with Mary. Efficiency is the reason. My business is so streamlined that we can get through most of the day without redundancy. There’s never of question of “What’s next?” or “What do I do?”, it’s all laid out step by step. All I have to do is follow the path laid out by Mary.
She has saved me 13 hours a week. Now I’m confident my business will thrive because I now know what I’m doing.
Thanks Mary”– Anjie Coates

“Speaking from my experience, I have gained so much new material education wise. Whether it be CPR and first aid for dogs, business, mobile grooming ins and outs and every other imaginable topic . There is always a new eye-opening seminar. The online seminars really jumpstart my month with new material for my career. Personally, I can’t make it to all the grooming shows as I work full time. This seminar website with tips, well versed educators, and topics that are relevant to this day and age, are a Godsend.” Elizabeth Dunning

What are waiting for? For more information, or to sign up: https://www.pawsitiveed.com/mastermind-sales-page/

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