Our story began in the Andean region of Colombia and traveled its way through the mountainous green lands of Brazil and across the ranches of Mexico. What began as a small family-owned business, purposefully grew into the craftsmanship of one- of-a-kind dog chews. In 2018, we, the next generation of family pioneers felt motivated to address a need for a wholesome-chew revolution for dogs everywher
e! And so, we took off, full force, prepared to develop and redefine the way we must care for and treat our deserving canine family. We began by carefully sourcing quality ingredients and combining them with our proprietary formulations. Under the leadership of industry veterans, and in collaboration with local ranches, veterinarians, food engineers, and certified manufacturing plants… TruRanch™ was born - and so was the creation of a new superior long- lasting dog chew.