The Pack.

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The Pack.

🌱 Allergy Friendly Pet Food
🐶 Veterinary Backed
🌎 Pioneering Novel Proteins

15/10/2025

🐶 Is your dog bored of the same old kibble?

Good news — our Oven Baked Crunchy Feast is back!
Slow-cooked at lower temperatures than regular kibble, it’s tastier, more nutritious, and perfect for fussy or allergy-prone dogs.

🎉 Get 20% off with code WELCOME20
Learn more:

13/10/2025

Fermented foods aren’t just for humans anymore 👀
Our new Gut Bites treat made with MicroHarvest uses microbial protein — a fermented ingredient that boosts flavour and supports your dog’s gut health.
Bigger bites, more prebiotics per gram, and better value for you. Check out the whole range for healthier guts and happy pups! 🌱💩❤️ now available over on our website www.thepackpet.com

06/10/2025

Next week a new era for THE PACK, starts with multiple brand new products and your old favourites back in stock.

We can't wait to show you what we've been cooking up. www.thepackpet.com

07/02/2025

We made history!!! Today sold the first products containing Meatly Cultivated Chicken 🐓

In the first hour we sold 80 packs! And thank you to everyone who came down. Please upload your photos of dogs trying the treats (like Lauren’s pup in slide 3)

06/02/2025

⭐️ Breaking News ⭐️ We are delighted to announce the release of Chick Bites the world’s first treat containing meatlypetfood cultivated chicken 🐔

🐶 The product goes on sale tomorrow via a limited release at Brentford, London.

🐕We believe the launch of Chick Bites treats is a watershed moment for the pet food industry and will be global 🌎 news.

🐓 Cultivated meat produced by Meatly offers a tasty, low-carbon, and healthy protein source, which has the potential to eliminate farmed animals from the pet food industry.

⌨️ As soon as we can make these available online we will do so sign up ⬆️ to our newsletter on our website to be the first to know.

🌎 Tomorrow morning our Co-Founder Damien will be at Brentford to greet first customers of this game changing product. Please come and say hi 👋

08/10/2024

There is still time to join our crowdfunding round and own your own slice of The Pack.

check out the opportunity and join us on our journey to transform pet food: https://www.crowdcube.com/companies/the-pack/pitches/qaEQ5q

* Legal Disclaimer: Don’t invest unless you’re prepared to lose all the money you invest. This is a high-risk investment.

26/07/2024

Massive news! The British Veterinary Association (BVA) has ended their opposition to vegan diets for dogs ❤️⭐️🐶

We are delighted to see the BVA support nutritionally completed vegan diets like

Thanks for all of your ongoing support. Damien and Judy

21/06/2024

The Pack is raising an equity investment round on Crowdcube to continue our mission to create a generation of healthier dogs tackling climate crisis.

You can register for early access to the funding round here. It is on Crowdcube so everyone can participate from £10 onwards and share in our future success.

*As always with investments capital is at risk *

https://www.crowdcube.com/early-access/the-pack

22/04/2024

Today marks World Earth Day and as a dedicated to positive environmental change we spoke to the world leading expert of vegan dog food Andrew Knight on his new research that finds:

- Transitioning all dogs to nutritionally-sound vegan diets would spare as many as 6 billion land animals (and billions of aquatic animals) from slaughter, as well as significantly reducing land and water use, greenhouse gas emissions and biocide use.

- All dogs being ‘vegan’ would free up land larger than Saudi Arabia or Mexico and save freshwater volumes greater than all freshwater use in Denmark.

- Vegan dog diets would reduce GHGs (greenhouse gases) by amounts greater than all GHG emissions from South Africa or the UK.

- The numbers of additional people who could be fed using food energy savings associated with canine vegan diets exceeded the 2018 human populations of the entire European Union, which was over 512 million people!

Read more about this on our blog.

19/04/2024

Why did we go all in on oven baked here at ? The answer is simple really, we care about your dogs health and oven baked enables us to produce food cooked at a lower temperature that retains nutrients, tastes great and digests well meaning happy tummies and happy doggies 🐶

We always as people and with this company believe in doing things differently and driving forward the change we want to see. Head over to our website and use the code WELCOME30 to see why so many dog parents are making the switch to our oven baked dried food.

08/03/2024

At THE PACK, we are so proud to be a female founded B Corp Certified Company. We join an inspiring group of women that have pushed ethical and sustainable business forward. Our Founder, Judy Nadel is proving that food tech and plant-based, compassionate options are the future. In 2017, Judy co-founded Vevolution—a platform for plant-based innovators to come together and bring to life their solutions for making the world a more sustainable, kinder place. In 2020, she co-founded us, THE PACK, making her a leader in the plant-based space for our four-legged friends. Both of Judy’s companies have become driving forces in strengthening the vegan movement and building communities—first for humans and now for 'human's best friend'.

01/03/2024

THE PACK are proud to celebrate our 1st B Corp Month as a Certified B Corp 🥳 Last November, we became the 1st plant-based pet food brand to become a Certified B Corp!

B Corps are businesses balancing people, planet and profit, and we’re proud to be one of them! March is B Corp Month, so throughout the month, we’re going to highlight how our community is moving business forward, and why it’s so important to us.

B Corps are constantly moving forward, working to create more inclusive workspaces, improve their climate impact, and respond to the ever-changing issues in the world. So, if you want to look forward to better business, this is the place.

For more info, simply search ‘B Corp Month’

💚🌍🐶

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