30/01/2025
Continuing with the theme of science and truth, I’m going dark on Facebook. FB’s decision to end fact-checking was the straw that broke the camel’s back, but I’ve been disgruntled with Facebook for a good long while.
People used to actually see my stuff on Facebook. But as FB’s algorithms have evolved, fewer and fewer of my posts ever make it into anybody’s feed. It’s weird because lots of people subscribe to this newsletter and click onto my blog from here. Hundreds more find their way to my blog every day through search engines.
Then there’s Facebook. I spend hours researching and writing content, enhancing articles with pictures I’ve taken and edited, polishing, formatting and finally publishing each new piece. I’m proud of the work I do. For the most part, these shiny new articles don’t get any attention until I send out a newsletter. But then my faithful readers click over to them. Some of my stuff eventually picks up steam and gets some serious traffic from web searches.
But then I post those very same articles on Facebook. And crickets. Because of FB algorithms, only 4-5% of my FB fans ever see any given post in the first place. Of those maybe one or two actually like the post. Maybe one of them actually clicks onto the post. So, there you go. What’s the point of Facebook?
When I started writing this newsletter a couple of years ago, I stopped writing original content for Facebook. My Facebook posts are simply a cut-and-paste from my newsletter. So, if you’re one of the few intrepid FB fans who actually sees this on FB, this is it. This is my last Facebook post. But do not despair. Randy’s Chicken Blog lives on over at the actual blog. And the newsletter continues! Bye, FB. It’s been real!