Fox Valley Pet Wear

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Fox Valley Pet Wear Tough, Custom, & Hand-Crafted in the USA! Fox Valley Dog Collars, leashes, and harnesses are hand-made in central Wisconsin. Custom order requests are welcomed!

Everything is made to order, just for your special pooch! Each item is meticulously crafted for strength, durability, and style. Unlike many store-bought collars, we never use glue or chemicals on our collars, and we use the highest quality hardware available!

Have you ever worried what would become of your pet if you were away from home during an emergency?Our new personalized ...
24/01/2025

Have you ever worried what would become of your pet if you were away from home during an emergency?
Our new personalized keychains alert those around you who to contact to care for your pets in an emergency.

Find them on our website under New Items!

Big, BIG news here at FVPW!I'm in the process of adding plastic buckle engraving to all of our product pages! This excit...
16/01/2025

Big, BIG news here at FVPW!

I'm in the process of adding plastic buckle engraving to all of our product pages!

This exciting new tech means we can engrave on virtually any buckle, even the tiny 3/8" ones! We can also personalize collars you have at home, harnesses, muzzles, and more. No longer are we restricted to engraving metal buckles!

This opens up a whole host of other applications for businesses too - this process is faster and more economical than our diamond-drag engraving, which will be great for daycares, dog walkers, and other branding purposes - I'm lookin' at you, fellow small-business owners 😉

I have a few more surprises in store for later in the month, stay tuned for those!

Merry Christmas from all of us at FVPW!
24/12/2024

Merry Christmas from all of us at FVPW!

It's the final hours of our Cyber Monday sale... Ends tonight at midnight!Also, NEW PRODUCT ALERT - turn any collar or h...
02/12/2024

It's the final hours of our Cyber Monday sale... Ends tonight at midnight!

Also, NEW PRODUCT ALERT - turn any collar or harness into a Fi-Compatible one with our new Fi Holder.


In case you missed the newsletter I just sent... According to 2024 data from the U.S. Bureau of Labor Statistics, 20.4% ...
29/11/2024

In case you missed the newsletter I just sent...

According to 2024 data from the U.S. Bureau of Labor Statistics, 20.4% of businesses fail in their first year after opening, 49.4% fail in their first 5 years, and 65.3% fail in their first 10 years.
A big milestone for a small business
Keeping dogs safer; one collar (or Jingle-Free tag) at a time!

It hardly feels like 15 years, but here we are. From my tiny kitchen table in 2009 to our 1,500 sqft shop in 2024 - things have changed a lot over the years and I couldn't be more thankful.

To celebrate, I'm having our biggest sale of the year for 4 days only. 20% off orders of $100+!

I know your inbox is blowing up with all the Black Friday offers, but I urge you to consider this one as something special - we rarely have Black Friday sales and even more rarely offer a discount as large as this one. Even if you don't need anything for your pet right now, consider sharing with a friend who might. We couldn't keep doing what we do without referrals. I appreciate you!

Happy Thanksgiving!

Discount is applied automatically. Cannot be combined with other promotions.
Excludes DIY hardware & materials. Sale applies to orders placed during the sale period only - no retroactive refunds on prior purchases, purchases made on Etsy, or wholesale orders. Excludes gift cards and payment plans.
Sale ends 12/02/24 11:59pm CST

A recent review of our Jingle-Free Tags 🥰 This made my day.Our Jingle-Free Tags are crafted 100% in Wisconsin, USA.🇺🇸 🇺🇸...
06/11/2024

A recent review of our Jingle-Free Tags 🥰 This made my day.
Our Jingle-Free Tags are crafted 100% in Wisconsin, USA.
🇺🇸 🇺🇸
They're stainless steel with a tough-as-nails ceramic coating. We do the coating and engraving in-house so that we can send them out next day to their forever homes!

05/11/2024
Happy Halloween!This cutie belongs to our neighbors - isn't she the cutest?!
31/10/2024

Happy Halloween!

This cutie belongs to our neighbors - isn't she the cutest?!

It's SWEATER WEATHER!! It's never too soon to order your pooch's very own Holiday Sweater breakaway collar! Limited quan...
25/10/2024

It's SWEATER WEATHER!! It's never too soon to order your pooch's very own Holiday Sweater breakaway collar! Limited quantities, grab yours before they're gone!

😆 Found my costume
19/10/2024

😆 Found my costume

The Northern Lights over our shop the other night. What a sight to see!Do you have photos of the aurora? Drop them below...
14/10/2024

The Northern Lights over our shop the other night. What a sight to see!

Do you have photos of the aurora? Drop them below, include your location!
10/10/24
Central Wisconsin

In case you missed these last week 👀
13/10/2024

In case you missed these last week 👀

If you haven't signed up for our newsletter, that might be something to add to your to-do list. 😉 I just sent out a new ...
07/10/2024

If you haven't signed up for our newsletter, that might be something to add to your to-do list. 😉 I just sent out a new one with some pretty big news and a rare-for-us promotion!

Comment below if you'd like a copy!

28/09/2024

Capitalism is a drag - but we all need money, right? So, why not spend your money consciously and support small businesses! Like mine! 🤩 (instead of those pesky billionaires who are actively keeping us enslaved and destroying the planet) 🙃

Custom pet portraits are great for Christmas presents (for yourself too)! So, why not give the gift of a personalized, commissioned painting this year!? I paint them all! From the fuzzy to the scaly - I got you.

You can find prices here 👇
www.jkruegerart.com/commissions

Then shoot me an email and let’s get started!

😆
27/09/2024

😆

⚠️ TEASER ALERT ⚠️I hate to do this to you all but I literally CANNOT keep this to myself any longer!These aren't ready...
27/09/2024

⚠️ TEASER ALERT ⚠️

I hate to do this to you all but I literally CANNOT keep this to myself any longer!

These aren't ready to launch yet but I am SO. CLOSE.

They are amazing. I can't stop staring at them, dreaming of the next design. My dogs don't need anymore collars, please save me from keeping all of these! 😂.
🚨

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✅ Vegan leather ✅ Handmade in the USA 🇺🇸 ✅ Spikes 🦔 ✅ Crystal studs 💎 Your 🐕 will be 🔥 . Find it on our site in the "Biothane" collection

This vegan leather collar is studded with 3 colors of crystal and features a cute rainbow heart rivet at the back. ❤️‍🔥 ✨ It's soft, it's padded, and it's overbuild but stylish. Order today, it ships tomorrow. Find it on our website under the "Biothane" section.

#groomers ⚠️ Would you love to have a QUICK-RELEASE Biothane grooming loop? I've got you! 🔥 . Never struggle to haul that chonky boi up just a smidge to release the clip again. With our new safety loop, you can unclip one-handed, even with weight on the strap. . . Support a small, woman-owned business. Made in #Wisconsin USA 🇺🇸 . . #shopsmallsmallbusiness #supportsmall #shopsmallsmallbusiness #petgearmadeintheusa #womenownedsmallbiz #groomerslife #doggroomersofinstagram

Breakaway cat collars and Jingle Free ID tags, sized purrfectly for our fabulous feline friends. Made lovingly to order in Wisconsin, USA. 🇺🇸 . . . #shopsmallsmallbusiness #supportsmall #shopsmallsmallbusiness #womenownedsmallbiz #breakawaycollars #collarstrangulationsurvivor #collarstrangulationawareness #petgearmadeintheusa #womenownedsmallbiz

Biothane martingale collars. Adjustable. Waterproof. Stink-proof. Escape-proof.

I've been busybusybusy - here's what's new!

Making dinner fun again, one dog at a time. Unlike complicated puzzle bowls, West Paw’s medium/low difficulty patterns provide just the right amount of mental stimulation, making mealtime fun, not frantic. Crafted with a unique, grippy texture that dogs adore.

👋 Say goodbye to plastic slow feeders destined for landfills, hard to clean lick mats, and your pup's bowl sliding around as their trying to eat (you won't be missed). The two-sided Feast Mat™ is dishwasher safe and made from a blend of ocean-bound plastic and infinitely recycled material! It's tested for hundreds of harmful chemicals and is FDA complaint. It's also non-toxic, meaning its latex free, BPA free, and phthalate free. Safe for both pups and the planet ❤ Shop today at Fox Valley Pet Wear!

Four NEW limited edition prints just dropped! Breakaway collars, flat collars, harnesses and leashes - mix and match your favorites for your favorite doggo (or feline)! . . . #lovedogs #breakawaycollarssavelives #collarstrangulationawareness #foxvalleypetwear

New webbing UNBOXING. 🎉🐶 What would you like to see us order next? 🤔 . . . #unboxing #dogcollars #breakawaycollarssavelives #lovemydog #foxvalleypetwear

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Our Story

Fox Valley Pet Wear is hand-crafted in Appleton, Wisconsin. Each item is meticulously crafted one at a time for strength, durability, and style. We've put over a decade of development and improvement into the products you see in our shop. We are continually improving, and we hope that is evident in our photos and of course our products themselves.

Above all else, we are animal lovers and pet guardians. We understand the passion for our pets, just like you, and we strive to keep meeting the needs of the modern pet guardian. Custom requests are always welcome!