Fox Valley Pet Wear

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Fox Valley Pet Wear Tough, Custom, & Hand-Crafted in the USA! Fox Valley Dog Collars, leashes, and harnesses are hand-made in central Wisconsin. Custom order requests are welcomed!
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Everything is made to order, just for your special pooch! Each item is meticulously crafted for strength, durability, and style. Unlike many store-bought collars, we never use glue or chemicals on our collars, and we use the highest quality hardware available!

Dozens of requests over the years have (finally) paid off! Biothane is here! No more smelly, wet collars after a day of ...
16/08/2024

Dozens of requests over the years have (finally) paid off! Biothane is here! No more smelly, wet collars after a day of swimming. I'm excited to be one of the very few makers (maybe the only?) of Biothane Breakaway collars!

I've had more requests for WATERPROOF breakaway collars than anything else.Bring on the lakes, the dock diving, the pool...
31/07/2024

I've had more requests for WATERPROOF breakaway collars than anything else.

Bring on the lakes, the dock diving, the pools, the hose-chasing! Biothane is and will be launching soon in all our most popular styles!

25/07/2024
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13/07/2024

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We wish you all a very happy Independence Day!- the shop doggos Lyra the collie and Fry the Frenchie Valley Pet Wear
04/07/2024

We wish you all a very happy Independence Day!

- the shop doggos Lyra the collie and Fry the Frenchie Valley Pet Wear

28/06/2024

Making dinner fun again, one dog at a time.

Unlike complicated puzzle bowls, West Paw’s medium/low difficulty patterns provide just the right amount of mental stimulation, making mealtime fun, not frantic. Crafted with a unique, grippy texture that dogs adore.

18/05/2024

Shout out to our Raleigh NC folks!
I don't know who said what, but we're SO happy to have you!

17/05/2024

👋 Say goodbye to plastic slow feeders destined for landfills, hard to clean lick mats, and your pup's bowl sliding around as their trying to eat (you won't be missed).

The two-sided Feast Mat™ is dishwasher safe and made from a blend of ocean-bound plastic and infinitely recycled material! It's tested for hundreds of harmful chemicals and is FDA complaint. It's also non-toxic, meaning its latex free, BPA free, and phthalate free. Safe for both pups and the planet ❤ Shop today at Fox Valley Pet Wear!

JUST ARRIVED! West Paw Feast Mats. An all-in-one Slow Feeder and Lick Mat.These are dinner-plate sized and hefty - just ...
23/04/2024

JUST ARRIVED! West Paw Feast Mats. An all-in-one Slow Feeder and Lick Mat.

These are dinner-plate sized and hefty - just over a pound and they don't seem like they'll slip-slide around. My collie puppy is looking forward to trying one out tonight! - Diana

And chances are good I'll recognize your name, because I've looked at every single one over the last 14 years 🥰
22/11/2023

And chances are good I'll recognize your name, because I've looked at every single one over the last 14 years 🥰

13/11/2023
Our shipment of Toppl Stoppers is finally on its way! I've also ordered some new duck treats, too. Whatch for those to b...
08/11/2023

Our shipment of Toppl Stoppers is finally on its way!
I've also ordered some new duck treats, too. Whatch for those to be added to our website in the next few days.

In case you missed it . 👀.......... 👀...................... 👀
19/10/2023

In case you missed it . 👀.......... 👀...................... 👀

Rainbow ✔️Neon ✔️Zebra ✔️This just came in this morning and my puppy is already wearing one of her own 😆
19/10/2023

Rainbow ✔️
Neon ✔️
Zebra ✔️

This just came in this morning and my puppy is already wearing one of her own 😆

Confess. Who loves rainbow zebra print? ✋ 🌈🦓 Is your pooch's collar or harness or leash looking a little Run Down? How a...
18/10/2023

Confess. Who loves rainbow zebra print? ✋ 🌈🦓 Is your pooch's collar or harness or leash looking a little Run Down? How about something FUN and BRIGHT to wear on these cool autumn walks?

We just got 50 yards of this in 5/8", 1", and 1.5". To put that in perspective, we typically keep 550+ yards of most of our solid colors in stock. 🤯

Get one (or a whole set) while it lasts!

Make Halloween a walk in the bark with West Paw!It's easy to get caught up in crazy costumes and scrumptious candy, so d...
17/10/2023

Make Halloween a walk in the bark with West Paw!

It's easy to get caught up in crazy costumes and scrumptious candy, so don't forget about your furry friend! Creepy lawn ornaments, ringing doorbells, and strangers at the door can cause stress and anxiety for your canine companion.

Find your pup’s Halloween supplies at Fox Valley Pet Wear, and ask us about our tips and tricks to ensure your Halloween night is filled with more treats than stress and anxiety this year!

Trick them with a treat

🐕 RESTOCKED! Jingle Free Tags in all 7 sizes & most colors. Available on Etsy and our main website. 🐩 NEW Limited Editi...
13/10/2023

🐕 RESTOCKED! Jingle Free Tags in all 7 sizes & most colors. Available on Etsy and our main website.
🐩 NEW Limited Edition COLOR, dark olive.
🐈‍⬛ RETIRED colors are now available in select sizes. Link in comments.

12/10/2023

A little sneak peek of what we've been up to the last couple of weeks. Official announcement coming TomOrrOw 📢

The colorful result of many, many hours spent in the shop.

Thank you for supporting MADE IN AMERICA! 🇺🇸 🇺🇸

Whether you love it or lean more towards the "eating candles" camp, surely we can agree it makes a cute dog collar? 😄
02/10/2023

Whether you love it or lean more towards the "eating candles" camp, surely we can agree it makes a cute dog collar? 😄

28/09/2023

West Paw’s Toppl XL is so EXTRA! Made for the big dogs - or the big dogs at heart - the Toppl XL holds 1 3/4 cups and is great for slow-feeding or your pup’s favorite treats for enrichment time.

To change up the challenge, connect the Toppl XL + Toppl Large for an extra puzzle for your pup to crack!

Need a smaller Toppl? You’re in luck. Toppl comes in 3 sizes, so there’s a size for just about every dog!

Stop by Fox Valley Pet Wear and get the perfect Toppl for your dog and some snacks to fill it!

20/09/2023

West Paw not only makes some of the most durable & sustainable dog toys out there, but did you know they are also a Certified B Corp? This year is their 10-year B Corp anniversary! That’s ten years of being part of a global community of businesses that meet high standards of social and environmental impact.

Reasons to support a B-Corp
🐶 Give back to their community
🐶 Environmentally & socially conscious
🐶 Balance profit with purpose
🐶 Fair treatment of employees
🐶 Strive to have a positive impact on their customers’ lives

Buying from a Certified B Corp lets you know you are making a conscious decision to spend your money where it will make the most positive impact.

Fox Valley Pet Wear proudly carries West Paw - stop by and check out our assortment!

Chewing can be an awesome boredom buster and stress reliever... as long as your pup (and the furniture) is safe. No toy ...
31/08/2023

Chewing can be an awesome boredom buster and stress reliever... as long as your pup (and the furniture) is safe. No toy is indestructible, but West Paw’s durable, infinitely recyclable chew toys make for some of the toughest toys around!

Fox Valley Pet Wear has a West Paw toy for gentle chews to heavy chewers and everything in between. Stop by today to find your pup’s perfect match!

West Paw chew toys

The color of the day is Apple green! This one is almost sold out, so if it's a color you LOVE, order soon! Once it's gon...
26/08/2023

The color of the day is Apple green! This one is almost sold out, so if it's a color you LOVE, order soon! Once it's gone, it's gone.
💚 💚 💚

22/08/2023

New to enrichment and don’t know where to start?

It’s important to set realistic goals for yourself, so you don’t burn out and it doesn’t become a chore!!!

Start out simple! Simply freeze your pups favorite food in some water. When you’re ready to kick things up a notch you can…

Visit us at Fox Valley Pet Wear for supplies and more recipe and enrichment ideas!

11/08/2023

What we love MOST about West Paw Zogoflex® and Seaflex® toys….they are top rack dishwasher safe! Find a great selection of durable, sustainably made, and dishwasher safe West Paw toys at Fox Valley Pet Wear.

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Four NEW limited edition prints just dropped! Breakaway collars, flat collars, harnesses and leashes - mix and match your favorites for your favorite doggo (or feline)! . . . #lovedogs #breakawaycollarssavelives #collarstrangulationawareness #foxvalleypetwear

New webbing UNBOXING. 🎉🐶 What would you like to see us order next? 🤔 . . . #unboxing #dogcollars #breakawaycollarssavelives #lovemydog #foxvalleypetwear

A little sneak peek of what we've been up to the last couple of weeks. Official announcement coming TomOrrOw 📢 The colorful result of many, many hours spent in the shop. Thank you for supporting MADE IN AMERICA! 🇺🇸 🇺🇸 . . . #DitchTheDangle #jinglefreetags #jinglefreeid #madeinamerica #MadeInTheUSA #smallbusiness #womanownedbusiness

West Paw Toppl XL
West Paw Toppl XL

West Paw’s Toppl XL is so EXTRA! Made for the big dogs - or the big dogs at heart - the Toppl XL holds 1 3/4 cups and is great for slow-feeding or your pup’s favorite treats for enrichment time. To change up the challenge, connect the Toppl XL + Toppl Large for an extra puzzle for your pup to crack! Need a smaller Toppl? You’re in luck. Toppl comes in 3 sizes, so there’s a size for just about every dog! Stop by Fox Valley Pet Wear and get the perfect Toppl for your dog and some snacks to fill it!

10 years as a force for good!
10 years as a force for good!

West Paw not only makes some of the most durable & sustainable dog toys out there, but did you know they are also a Certified B Corp? This year is their 10-year B Corp anniversary! That’s ten years of being part of a global community of businesses that meet high standards of social and environmental impact. Reasons to support a B-Corp 🐶 Give back to their community 🐶 Environmentally & socially conscious 🐶 Balance profit with purpose 🐶 Fair treatment of employees 🐶 Strive to have a positive impact on their customers’ lives Buying from a Certified B Corp lets you know you are making a conscious decision to spend your money where it will make the most positive impact. Fox Valley Pet Wear proudly carries West Paw - stop by and check out our assortment!

Easy enrichment
Easy enrichment

New to enrichment and don’t know where to start? It’s important to set realistic goals for yourself, so you don’t burn out and it doesn’t become a chore!!! Start out simple! Simply freeze your pups favorite food in some water. When you’re ready to kick things up a notch you can… Visit us at Fox Valley Pet Wear for supplies and more recipe and enrichment ideas!

Dishwasher safe dog toys
Dishwasher safe dog toys

What we love MOST about West Paw Zogoflex® and Seaflex® toys….they are top rack dishwasher safe! Find a great selection of durable, sustainably made, and dishwasher safe West Paw toys at Fox Valley Pet Wear.

"Do you make 'regular' collars, too, or just breakaways?"

NEW PRINT DROP 🎉 ⭐ Americana 🇺🇸 🌟 Tie Dye 🌈 ✨ Sunny Days ☀️

A few more finished Fi-compatible Breakaway collars

NEW PRINT DROP. 🛑 Stop Scrolling 🛑 and check them out. Drumroll.... Introducing 'Cheyenne' and 'Sharks'. We think the shark print will be popular with our new puppy guardians 😂 Amiright!? 😂 Available as soon as I have time to add them to the websites or feel free to write them in on your next order!

Who's got leashes? We do! And to kick off our new leash listings, we're running a SALE (we almost never run sales!) Leashes are on sale until Friday 3/5 - no coupon necessary, the discount is automatic, and they're even on sale in our Etsy shops.

Stingray and Razorback chameleon color-shift tags are restocked! These are produced in super-small batches so if you've been waiting, now is the time to order! They are stunning 😍 Link to order in comments.

Our new webbing is here!! 🎄🎁

Jingle free tags for the win! Personalize with your message and help your best friend find their way back home! Medical alert messages, phone numbers, names, and a select number of small images are also available. Want a specific color? We probably got it! Multiple sizes available to fit your collar! #keepingyourpetsafe #rokapetwear #foxvalleydogcollars #foxvalleypetwear #jinglefreetags #custompetwear #customcollars #weloveyourpet

A little time lapse fun to highlight our reflective break away collars! We often get questions asking how they can be used for walks - this time lapse shows the extra steps we have taken to make these collars the perfect everyday answer! Safe and reliable! Solid Colors - Reflective - Patterned Webbing - Fabric There is a choice and color for every preference! #foxvalleypetwear #foxvalleydogcollars #rokapetwear #customcollars #keepingpetssafe #custompetwear #jinglefreetags #timelapse #breakawaycollars #weloveyourpets

Post-Thanksgiving-dinner dreams 🦃🍗😴😴

Slow-mo cattledog catch! . . . . . . #rescuedog #rescue #australiancattledog #acd #aucado #blueheeler #redheeler #heelergram #dogsofinstagram #cattledog #cattledoglove #dogsofig #ilovemydog #wisconsin #smallbusiness #cattledogsofinstagram #cattledoglovers #doggo #dog #tennisball #dogscatchingballs #slowmo #slowmotion

These have been nearly a year in the making. There have been many times I was sure I'd never see them finished, lots of hiccups and bumps in the road, but yet, here they are! I'd like to thank PDJ Cutting and Fabricating for all of your help and assistance in fabricating, and big thanks to Craig's Custom Coatings for your instruction and troubleshooting, plus letting me make a mess of your workshop while I learned the ropes of a skill I never would have dreamed I'd need 😂😂 #jinglefreetags To Order: https://foxvalleydogcollars.com/products/jingle-free-silent-id-tags-7-colors

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Our Story

Fox Valley Pet Wear is hand-crafted in Appleton, Wisconsin. Each item is meticulously crafted one at a time for strength, durability, and style. We've put over a decade of development and improvement into the products you see in our shop. We are continually improving, and we hope that is evident in our photos and of course our products themselves.

Above all else, we are animal lovers and pet guardians. We understand the passion for our pets, just like you, and we strive to keep meeting the needs of the modern pet guardian. Custom requests are always welcome!