Soft dog & cat treats + complete food produced in Belgium| we produce with love, you share the love❤️
hupple is a successful Belgian Brand invented by the young entrepreneur and renamed ‘Chef Koek’, Manuel Goossens. The brand re-invented the cookie and created more than just ‘a treat’, by crafting a snack that is both a communication tool, training aid and a reward to your furry friend. All dog- and recently also cat -snacks are produced in their Belgian factory in Brecht. hupple snacks are feasted around the world by dogs in China, Malaysia and soon even in Japan.
27/01/2025
Een hupple snoepje voor de hond 🐶 en een glas cava voor het baasje 🥂 Dat gebeurde voor de 3e keer op rij in Park Spoor Noord door de organisatie van Kathleen Govaers & haar geliefde honden Sir Jerom d’Anvers & Madame Josée, François & hondje Clementine en tot slot Hortense van Loon met haar leuke illustraties van honden! Was jij er ook bij? Het Laatste Nieuws
Januari is de maand van de nieuwjaarsrecepties, en niet alleen voor mensen: in Park Spoor Noord kwamen zondagnamiddag 85 honden samen om te toosten op het nieuwe jaar. Een snoepje voor de hond en een glas cava voor het baasje: ‘dogfluencer’ Kathleen Govaers van de bekende Instagrampagina Sir Jer...
24/12/2024
All I want for Christmas is food! 😇hupple holidays ❤
Dog's & cat's flavourite www.hupple.com
In the Netherlands, Belgium, Germany and Aruba, we celebrate Sinterklaas on 5 and 6 December, a children's festivity where good children are rewarded. A day where hupple is happy to spoil our good four-legged friends with tasty snacks! Both cats and dogs! 🐱🐶
Today, we celebrate our loyal furriends who are always ready for cuddles, playtime, and unconditional love! 🌍❤ Whether you're going for a walk, playing together, or treating them to their favorite snacks 🦴, make sure to spoil your buddy today. They deserve it! 😻🐶
🎁 P.S. a hupple snack is ideal for that www.hupple.com or link in bio
Margaux van de Regio bezocht vandaag Dixie. Het katje werd een paar weken geleden door onbekenden uit een trein gegooid. Gelukkig stelt hij het goed en is Dixie nu op zoek naar iemand die hem de rest van zijn leven flink in de watten wil leggen🐱
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Videos
L❤ve at first bite 🐶😻 Discover all our (heart shaped) treats on hupple.com
#SoftTreats #valentinesday #hupple
We produce with love, you share the love 😻🐶 www.hupple.com #valentine
Celebrate Valantine's day & give a heart (shaped treat) ❤🐶🐱
More info hupple.com #valentinesday #valentinesday2025 #cupido
hupple holidays! ❤ This is how you furriends 🐶🐱are celebrating the holidays with Santa Paws🎅🏻 & hupple ... & we love it! Tag & share your Xmas moments with us!
#santapaws #hupple
Whose tail spontaneously starts wagging when thinking of Santa Paws? 🎅😁 Tag them below!👇❤
Still in need of gift inspiration? www.hupple.com
Apply now or bark the word! 🐶🐱 - hupple dog's & cat's flavourite! ❤️
REGIO - BRECHT (ANTWERPEN) More info hupple.com/jobs
#jobsantwerpen #brecht #jobsantwerpen
The Purr-fect gift! Is a hupple Xmas Box! 😻 Available online and in partnershops. 🐾 More info hupple.com
#cat #catgifts #cattreats
Good news! There are no bad dogs 🐶 & cats 😻 this year! 🙌 Spoil your furriends with hupple treats! More on hupple.com #huppleworld #saintnicholas #SaintoftheDay #sinterklaas
The behind the scenes of the preppings of a fairtrade show 👀 watch for more ❤️
#huppleworld #hupple #madeinbelgium
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Creating a fantastic dog’s life
Creating a fantastic dog’s life, both for dogs as well as their owners: that’s our daily passion and challenge!
As a division for GOOD !D, hupple is a Belgian top brand with fun and unusual origins.
In 2006, Manuel Goossens was commissioned to design a new product for dogs visiting the Hilton Hotel in Antwerp. Manuel came up with ‘superior cookies packed like coffee biscuits’ and he put the name ‘hupple’ on them. hupple was born! Since then, hupple has become a fun brand, distributed in over 2000 shops and several supermarket chains.
Today, we have a varied assortment filled with several types of crunchy and sweet biscuits, homemade softies, chew products, a small care range and fun gadgets such as our hot dogs and Pep’Up spice grinder. Every day, our chefs produce about 5 million dog treats in our factory in Brecht, near Antwerp.
It is not our ambition to come out with hundreds of products or fill metres of shelf space. Ensuring fast rotation of products in a handy packaging, made with love and of the best quality. As we make products with people for pets and their owners, we take care of the things we do: Good !D concentrates on buying, producing, packaging and selling food safe snacks for pets. To execute this mission, we give high priority to continuous improvement, innovation and quality. Good !D wants to live up to the expectations of all its customers.
Since 2014, hupple has taken its first steps towards export. Dogs in countries such as Norway, Sweden, Romania, Malaysia, Lebanon, South Korea and Taiwan can enjoy our healthy treats. Many other countries are to follow soon. Our drive is to share our passion and delicious treats with as many dogs and their owners around the world as possible.
