East Coast Ranchu

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East Coast Ranchu East Coast Ranchu is an online store for US Bred goldfish. Unlike Imports these don't have Costia, H We can't continue the important work that we do without you.

My business model has always been about Improving the American Goldfish and distributing offspring from quality asian-bloodlines. I’m fully committed to the "genetic dilution" of import-borne diseases by breeding goldfish from livestock that have been completely cleared of infections.

*Please help promote and encourage growth in the goldfish community by supporting all US goldfish breeders.

Hello Everyone,It's with a heavy heart and mixed emotions that I reach out to you today to share some important news abo...
19/07/2023

Hello Everyone,

It's with a heavy heart and mixed emotions that I reach out to you today to share some important news about East Coast Ranchu. Over the past decade, ECR has been my labor of love, where I've dedicated countless hours to breeding and sharing beautiful fancy goldfish with all of you and I'm incredibly grateful for all the support and enthusiasm from the fishkeeping community. However, recent circumstances have made it increasingly challenging for me to continue operating East Coast Ranchu as it currently stands.

The unfortunate aftermath of the pandemic has brought about unexpected changes, affecting not just my personal life but also the business. Rising costs of shipping, utilities, livestock feed, and other essential supplies have placed a significant strain on the operation. Moreover, the devastating loss of three family members to Covid-19 has taken a toll on my spirit, leaving me grappling with personal grief and dampening my motivation to move forward.

After much contemplation, I've made the difficult decision to embark on a new chapter of my life. I've accepted a position in Las Vegas where close family members live and I will be relocating there soon to join them. While I'm excited about this new opportunity, it brings about a bittersweet situation regarding East Coast Ranchu's future. I find myself at a crossroads and I want to be transparent about the uncertainties that lie ahead.

There are two potential paths to consider. The first option is to bring everything with me to Las Vegas and rebuild ECR there. However, this will require time and patience, as it may take another year or more to fully reinstate East Coast Ranchu. Additionally, the logistics of transporting the extensive heavy and bulky equipment and accessories as well the remaining livestock are extremely complex. ECR has always been a one-person operation so you can imagine the enormity of this process - for me and my five foot one inch frame.

The second option is to sell the entire company. If there's someone within the community who shares the same passion and dedication for ranchu goldfish breeding, I would be open to discussing a potential sale of all company assets. This would include all the materials in my facility both in the fishroom and the greenhouse, all the fiberglass and acrylic breeding tubs and tanks, heavy duty racking system, aeration equipment, water filtration system, air exchange system, plumbing accessories, greenhouse raw materials, packaging and shipping supplies, approximately 300+ remaining ranchus and orandas including the ECR American Blue Ranchus, and the transfer of all East Coast Ranchu social media accounts i.e; Instagram/Facebook/YouTube along with the online webstore www.eastcoastranchu.com and a new auction site I was working on www.goldfishauctions.com . I'm confident that a passionate new owner can continue to nurture East Coast Ranchu and bring it to new heights.

Please note that due to time constraints, I'm unable to sell items individually. My relocation is just a couple months away, and I kindly request that any offers reflect the purchase of the company as a whole. If I receive an offer that meets my reserve price, I will gladly pass on the legacy of East Coast Ranchu to a new caretaker willing to invest in its future. Otherwise, I will take everything with me to Las Vegas and resume operations there, albeit with a yearlong delay.

Regardless of the outcome, my support for the fishkeeping community will always remain. In the event that the decision is made to sell East Coast Ranchu, I want to assure the potential buyer of my commitment to ensuring a smooth transition. I'll provide all the inside info on breeding, fishkeeping, fishroom setup, packaging, shipping and live streaming. I want you to succeed and it's my sincere desire to see the legacy of East Coast Ranchu thrive, even if it's under new stewardship.

If you or anyone you know may be interested in acquiring East Coast Ranchu, please reach out to me at [email protected] with your offer or a callback number. Kindly repost and share when possible. I look forward to hearing from passionate individuals who can envision a bright future for East Coast Ranchu.

Please know that I don't take this decision lightly. I humbly request your understanding and support during this uncertain period. And while this note may carry a tinge of sadness, it's not meant to dampen spirits. Instead, I want to express my deepest gratitude to those who have followed ECR faithfully on Facebook, Instagram and YouTube throughout the years - thank you for your unwavering support. Your trust, feedback, and engagement have been the driving force behind East Coast Ranchu's recognition within the community. Lifelong friendships and the fun we've all shared in the hobby will always hold a special place in my heart.

If you have any questions or simply want to reach out, please do not hesitate to contact me. Thank you from the bottom of my heart for being a part of this incredible journey.

With warm regards,
Cynthia
East Coast Ranchu

UPDATE: 5 Hours after this posted, a goldfishkeeper and former ECR customer reached out to make an offer. As of July 29 - all material assets are now completely sold. The sale did not include the transfer of Company Ownership. As such I'll be keeping the East Coast Ranchu name and all associated Social Media Accounts. I'll be back in the goldfish scene someday! Thank you everyone!

08/12/2021

I just wanted to say thank you to everyone who has supported East Coast Ranchu during the current economic crisis. The impact of inflation on small businesses like ECR has been challenging but the waterpiggies are hangin' in there along with yours truly. 👍 Please continue to support your local goldfish breeders and continue to bring home US Bred goldfish. I know times are tough but we can't do this without you ❤️‍🩹🤍💙

06/12/2021

This is Hippo & his tiny friend Bean Dip. Today he’s debuting his never before seen jiggly butt. You’re welcome Earth 👍

23/11/2021

Warning ⚠️ there will be goldfish! Please appreciate The Cuteness from a safe respectable distance. PS: no humans were harmed in the making of this video 😇😁

21/11/2021

Lookit! Goldfish from another dimension. 👀👀👀 Explain this hoomins! 😁🙃.

19/11/2021

There’s a glitch in the matrix. I just watched a million videos on YouTube on troubleshooting the fishroom air exchanger and now I’m off to Home Depot to find a manifold gauge because apparently I know what that is now (not)😜🤪 Quick stop at the coffee shop and grabbing a double espresso. (… so I can do stupid things faster with more energy). Y’all want anything? 🙃

11/11/2021

This goofball… 😜

10/11/2021

Heya fish peeps! All you need today is goldfish therapy 😊 Thumbs up for 💙👍

23/04/2021

Still stuck at home? Officially gone cray? Just a friendly reminder that therapy is more expensive than getting a goldfish 🤪 If you're waiting for a sign to step up your goldfish game here’s Chunk Chunk and his jiggly butt. 😄

So Saturday night I went down the basement fishroom a.k.a. ECR Command Center because I needed to take photos of new gol...
15/04/2021

So Saturday night I went down the basement fishroom a.k.a. ECR Command Center because I needed to take photos of new goldfish and update the website gallery, but on my way to collect the first fish from the Thai Oranda tank - I noticed that the baby black ranchus in the nursery tub haven't had dinner yet so I went to the Brine Shrimp Hatching station and on my way I realized that I was running low on Baby Brine Shrimp Eggs so I went to my desk to update my shopping list. As I was turning on my Mac I saw that the shipping supply cabinet was a nightmare so I started sorting the packaging boxes and organizing the styrofoam panels by size. That's when I remembered that I had to replenish the shipping ice packs in the freezer. When I went to the storage room to get the ice packs I saw that the trash was full. As I was taking the garbage out I realized I hadn't unloaded the 2 bags of Morton Salt I got from Home Depot so I went to the car to pop the trunk then I heard my golden retrievers barking at the UPS guy. When I opened the packages from Amazon I counted only 9 buckets of New Life Spectrum fish pellets (I ordered 10) so I plopped down on my living room couch and got on the phone to call customer service. That's how I ended up binge-watching "The Mandalorian" for the 3rd time on Disney Channel and not taking photos of new goldfish. 🤪🤣

08/04/2021

In case you missed the last solar eclipse here's Turnip and Turnip. They had no plans to be awesome but today - they both woke up like this. You're welcome Earth. 😁

This is Mac. Short for Macaroni. Don’t believe his lies. Obviously he’s been well fed today. That’s just his default fac...
26/03/2021

This is Mac. Short for Macaroni. Don’t believe his lies. Obviously he’s been well fed today. That’s just his default face whenever a hooman enters the fishroom 🤪😄

Heya Fish peeps! This is Porky McPorkyFace 🐽 He just wanted to say “Hi”! If you look up "Goldfish" in the dictionary the...
11/03/2021

Heya Fish peeps! This is Porky McPorkyFace 🐽 He just wanted to say “Hi”! If you look up "Goldfish" in the dictionary there's a picture of this tubby 🤪

02/03/2021

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