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KetoNatural Pet Foods The pet food industry is just a house of carbs. We're tearing it down.
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Lots of things impact nutrition, but only nutrition impacts health.So when thinking about the claimed health benefits of...
09/01/2025

Lots of things impact nutrition, but only nutrition impacts health.

So when thinking about the claimed health benefits of pet food products, the claims can either be reduced to nutritional terms or they’re not worth considering at all, period. Make sense?

Thanks for your review, Brian! While we’re not sure which Royal Canin formula you’re feeding, since you have a Golden Re...
02/01/2025

Thanks for your review, Brian! While we’re not sure which Royal Canin formula you’re feeding, since you have a Golden Retriever, we decided to plug their Golden Retriever Adult Dry Dog Food into our Dog Food Nutrition Calculator to check the carbohydrate percentage. Can you guess?

Here’s the answer: 42.3%! That’s right—this vet-recommended food has a P:C ratio of 0.54:1, meaning there’s nearly double the amount of carbohydrates compared to protein. To compare, Ketona has a P:C ratio of >5:1!

What do we know about carbohydrates and weight loss?
- Carbs are inflammatory.
- Peer-reviewed studies consistently show that reducing carbohydrate intake helps reduce body fat in dogs—often without needing to lower overall caloric intake.

Curious about the P:C ratio of other brands? Check out our Dog Food Nutrition Calculator, where you can see the percentage of digestible carbohydrates in your dog’s food: https://ketonaturalpetfoods.com/pages/dog-food-analysis-calculate-your-carbs-percentage-and-protein-to-carb-ratio #/nutritional-content-calculator

Brian S: 'My 2 pups have been eating Ketona for several months now and love it. Since switching over from Royal Canin (Golden Retriever and Labrador Retriever), they lost a few pounds and have definitely leaned up. My Golden is a little picky eater from new bags of his Royal Canin. But since switchi...

Just a few days left in 2024 🤎 And so many Christmases still to cherish with you 🐾.Ketona’s low-carb diet helps your pup...
27/12/2024

Just a few days left in 2024 🤎 And so many Christmases still to cherish with you 🐾.

Ketona’s low-carb diet helps your pup stay lean and strong, preserving muscle and supporting fat loss for a longer, healthier life. Paired with our mobility supplements—packed with glucosamine, chondroitin, MSM, and other powerful ingredients—it’s the perfect way to keep those joints healthy and tails wagging 🐶✨.

We keep them and , so you can them longer. 💪🏼

Have you ever been told by your vet that your dog needs “good protein” or cautioned against feeding “too much protein”? ...
26/12/2024

Have you ever been told by your vet that your dog needs “good protein” or cautioned against feeding “too much protein”? 🥩 Same.

But then, when you dig a little deeper, the suggestion often circles back to the same Big Kibble brands conveniently sold at the clinic, claiming to have the “perfect protein balance.”

Here’s the thing: According to the Association of American Feed Control Officials ( ), dog diets should contain at least 22.5% protein for growth and 18% for maintenance.

But let’s take a closer look at a popular vet-recommended diet, like Hill’s Pet Nutrition. Did you know its carbohydrate content is almost three times higher than its protein content? That’s so insane that it’s almost impressive. The Adult Chicken & Barley Recipe’s minimum crude protein is also just 19.5% — barely above the absolute minimum requirement for MAINTENANCE.

Or consider ProPlan, another common recommendation, with 26% Minimum Crude Protein and about 40% of calories from non-fibrous carbs.

Now, contrast that with what we know about canine instincts and biology. When dogs are free to choose, they naturally gravitate toward diets rich in protein and fat — much like their wild ancestors, wolves, whose diets are approximately 52% protein and 45% fat.

So, what does this mean for modern dogs? As pet parents, we should look beyond bare-minimum industry standards and consider diets that align with their natural instincts and nutritional needs. A high-protein, low-carb diet not only supports their overall health but also helps them thrive in a way that feels true to their biology.

The tree is full, and we’re wishing you and yours a happy holiday season and a great start to the new year! 🎄If you gave...
23/12/2024

The tree is full, and we’re wishing you and yours a happy holiday season and a great start to the new year! 🎄

If you gave your dog the gift of health through Ketona this year—thank you. Everyone on our KetoNatural team truly means it when we say that helping make life at least a little better for you and your pups is what gets us out of bed every morning. We hope we’ve made a positive impact for you, and we pledge to do our very best next year as well.

Thank you so much for being one of our customers, and happy holidays! 🕯️

🏜️✨Southern Utah! 🏜️✨ Exciting news for our pet parent friends in Southern Utah: We’re now available at  ! 🐾 Stop by to ...
12/12/2024

🏜️✨Southern Utah! 🏜️✨ Exciting news for our pet parent friends in Southern Utah: We’re now available at ! 🐾

Stop by to pick up our low-carb, science-backed kibble—or simply show some love to Whisker & Bone for supporting a Utah business!

Ketona contains more animal-derived protein per serving than any other kibble on the planet. That’s right, more than 90%...
11/12/2024

Ketona contains more animal-derived protein per serving than any other kibble on the planet. That’s right, more than 90% of the protein comes from animal sources.

When dogs self-select their meals, they prefer diets with significantly more protein, revealing their instinctual nutritional needs. High-protein diets are biologically suitable, fostering muscle growth and preventing nutritional deficiencies, unlike carbohydrate-heavy commercial options that often rely on fillers like oats and corn.

This year, give the gift of a longer, healthier life. Give them Ketona. 🐶

Ketona has no corn, no wheat, no soy, no potato, no rice, no barley, no sweet potato. In contrast, many other dog foods ...
10/12/2024

Ketona has no corn, no wheat, no soy, no potato, no rice, no barley, no sweet potato.

In contrast, many other dog foods contain 30% to 70% carbohydrates derived from these ingredients. In these non keto kibbles, carbohydrates often act as fillers — providing calories with little nutritional value. WHY? Simple. Carbs are cheap.

With less than 6% carbohydrate (75% less than leading “grain-free” kibbles) and more than 46% protein—Ketona is nutrition the way nature intended.

🌟 What do vets and professionals have to say about Dogs, Dog Food, and Dogma? 🌟 ⭐️⭐️⭐️⭐️⭐️“In veterinary school, nutriti...
09/12/2024

🌟 What do vets and professionals have to say about Dogs, Dog Food, and Dogma? 🌟

⭐️⭐️⭐️⭐️⭐️
“In veterinary school, nutrition was just a small part of our training. Thank you for bringing attention to the dog food industry through your unbiased research and concern for our pet family members.”

- Dr. Heather Weidner, DVM

⭐️⭐️⭐️⭐️⭐️
“I am 100 percent on-board with you about this issue and am so pleased that you are writing about it and also doing something to push back against the bad science … you are spot on.”

- Linda Case, MS (Canine/Feline Nutritional Science), Author of Canine and Feline Nutrition: A Resource for Companion Animal Professionals

⭐️⭐️⭐️⭐️⭐️
“This important and enjoyable book is long overdue. You’ll never look at a bowl of kibble the same way again.”

- Dr. Melissa Tucker, DVM, MS, DACVIM

📣 Obesity is the most common preventable disease in dogs in North America. 📣The scientific evidence all points to one th...
02/12/2024

📣 Obesity is the most common preventable disease in dogs in North America. 📣

The scientific evidence all points to one thing...when dogs are fed more carbs, they gain more weight.

Peer-reviewed studies have linked consumption to all manner of health problems in dogs, including inflammation, obesity, diabetes, elevated insulin and blood sugar level, cancers, and even overall mortality.

Today’s dog , even the premium brands ‼️, has at least 40% carbs yet dogs ate zero carbs for 99% of their evolutionary heritage.

02/12/2024

🎶 Oops, I did it again. Prioritized my health. Ketona for the win! 🎶

📦 💬Here’s a thought we’d love to deliver 📦💬The notion that a   dog can be fed too little carbohydrate is so worrying to ...
26/11/2024

📦 💬Here’s a thought we’d love to deliver 📦💬

The notion that a dog can be fed too little carbohydrate is so worrying to us. That’s just shockingly ignorant — not only does it have no grounding in the scientific record, it is literally the OPPOSITE of what the evidence shows. The one thing that makes a diabetic dog different from a healthy one is its inability to properly metabolize dietary carbohydrate. Saying the animal needs “more carbohydrate” is the equivalent of a doctor telling a person with an allergy to eat more of the very thing they are allergic to.

If you’re of the crazy belief that a diet with less than 5% starch might just be a better choice for your diabetic dog’s glycemic control than one with more than 50% carbohydrate, welcome to the .

Today, we celebrate the birthday of our CEO and Founder, Daniel Schulof! If you’ve ever reached out to KetoNatural, ther...
20/11/2024

Today, we celebrate the birthday of our CEO and Founder, Daniel Schulof! If you’ve ever reached out to KetoNatural, there’s a good chance you’ve heard directly from Daniel himself.

Daniel spent four years researching and writing his book, Dogs, Dog Food, and Dogma, which highlights the evidence linking carbohydrate consumption to chronic diseases in modern pets. In 2018, he launched KetoNatural to bring better nutrition to the forefront of pet care.

Under his leadership, KetoNatural has tirelessly championed pet owner interests. Daniel has compiled hundreds of free resources to educate pet owners on nutritional science and the pet food industry. He’s taken on Big Kibble and the FDA’s Center for Veterinary Medicine, fighting for transparency in pet food regulations. He’s also been at the forefront of debunking the myths behind the “grain-free” controversy and its alleged link to canine dilated cardiomyopathy.

With another year of incredible accomplishments behind him, Daniel shows no signs of slowing down.

Happy Birthday, Daniel! Thank you for creating the most honest, innovative, and impactful company in the pet care industry. Here’s to you! 🎉

‘These treats are great.’ - Mary M.Why use a thousand words when this says it all? 💕 Thank you, Mary, for your review!
15/11/2024

‘These treats are great.’ - Mary M.

Why use a thousand words when this says it all? 💕 Thank you, Mary, for your review!

Mary M: 'These treats are great. I also have bought the chicken flavored kibble. But I bought it from Petco because the offer a 4 lb bag. If you ever offer a 4lb bag, let me know. I'll order from you instead along with the treats.'

🔬 November is also   Month!Did you know that the leading veterinary nutrition textbooks all highlight how and why c@ncer...
15/11/2024

🔬 November is also Month!

Did you know that the leading veterinary nutrition textbooks all highlight how and why c@ncer-stricken dogs should be “deprived” of dietary carbs?

“Carbohydrate metabolism is dramatically altered in dogs with c@ncer,” the authors of Small Animal Clinical Nutrition report. More specifically, as they put it, “tumors preferentially metabolize glucose for energy.” The other veterinary nutrition textbooks highlight this well-documented reality in more or less the same way: carbs beget glucose, and glucose begets tumors.

And what’s the recommended nutritional intervention to deal with this metabolic reality? The obvious one: cut out the carbs.

November is ‘Adopt a Senior Pet Month’! 🐾 Did you know that ingredients like glucosamine, chondroitin, and MSM can make ...
13/11/2024

November is ‘Adopt a Senior Pet Month’! 🐾

Did you know that ingredients like glucosamine, chondroitin, and MSM can make a world of difference for senior pets? These supplements support joint health by strengthening cartilage, reducing inflammation, and improving joint lubrication—helping older pets stay active, comfortable, and ready for all the love a new home has to offer!

🐾 What’s the best diet for dogs with diabetes? 🐾Since dog food has such a direct impact on metabolism, nutrition is the ...
11/11/2024

🐾 What’s the best diet for dogs with diabetes? 🐾

Since dog food has such a direct impact on metabolism, nutrition is the cornerstone of managing diabetes in dogs. This naturally raises the question: “What is the best diabetic dog food?”

We think there’s a very clear answer to this question. 💉 Dietary carbohydrates are horrible for dogs with diabetes because they increase postprandial blood sugar and exogenous insulin requirements more than any other nutritional factor, period.

Similarly, dietary protein really is good for dogs. It’s necessary for building and maintaining strong muscles, which are the very definition of good health.

So simply put, in every way that matters, Ketona is simply the best diabetic dog food. It’s no coincidence that it is also the fastest-growing diabetic dog food brand in the United States.

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Why Do We Do It?

It’s really, really simple. Because the modern pet food industry is built around the idea that carbohydrates are perfectly healthy for dogs and cats. And because we disagree profoundly with that idea. After four years of research, our founder published a book called Dogs, Dog Food, and Dogma in 2016. In it, he argued that the peer-reviewed scientific record shows that carbohydrates are wrecking the health of hundreds of millions of American pets. He also tried to explain why the veterinary community and the pet-owning public could be getting it so wrong about carbs. After all, the kibble-style foods that 90% of consumers feed to their pets every day typically contain at least 50-60% carbohydrate. (Even “ultra-premium,” “grain-free” brands contain an average of more than 33%!) And most veterinarians steadfastly refuse to recognize the evidence linking carbs with common chronic diseases like cancer, obesity, diabetes, and arthritis. How could this all be happening? What were we all missing?

The answer isn’t just surprising, it’s an outright scandal. In short, the world’s largest pet food manufacturers have been trying to pull the wool over the eyes of pet owners and veterinarians for decades. Buying up veterinary clinics, leaning on regulators and law-makers, writing leading veterinary textbooks, controlling the research agenda, hiding the carbohydrate contents of their foods. And all at the expense of hundreds of millions of innocent pets. But the truth can’t stay buried forever. Dogs and cats don’t have any nutritional need for carbohydrates. Their genetic ancestors completely avoided carbs for more than 99.9% of their evolutionary heritage. And there’s real, valid, peer-reviewed evidence linking carbs with almost all of the most common deadly chronic diseases found in dogs and cats. But don’t just believe us. Go read the evidence for yourself. We compiled it all on our website in our free “Academy” section. You can even download a free copy of Dogs, Dog Food, and Dogma if you like. (But be prepared, it’s about 400 pages long and features more than 500 references!)

If you find it all persuasive, we hope you (and your pets) will consider joining us. We’re making the healthiest, lowest-carbohydrate pet foods that we humanly can. We’re going to do everything in our power to promote scientific literacy among pet owners. We’re going to hold Big Kibble accountable for its shameful behavior. And we’re going to revolutionize this rotten industry once and for all. We’re going to bring down the house of carbs.