Duke Ferguson

Duke Ferguson Owner/ CEO of Unleashed Potential K9. Creator of Dog Training Genesis - Online Dog Training Program. Owner/CEO of Unleashed Potential K9.
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Creator of Dog Training Genesis - one of the best online dog training video suites available to date. Professional Dog Trainer, and Certified High-Performance Coach.

08/14/2024

Fitting a dominant dog collar, or what I like to call a slip lead, can make a world of difference for a reactive dog. This type of collar isn’t about harsh corrections but rather about providing gentle control to help calm your dog. If your dog tends to overreact to other dogs or gets too excited on the leash, starting with a properly fitted slip lead can be incredibly beneficial.

It’s essential to get the fit just right. Measure your dog’s neck snugly, choose the right size, and position the collar high on the neck, right behind the ears. A well-fitted collar helps maintain control and ensures the collar stays in place where it’s most effective.

Using a slip lead correctly can transform your walks and training sessions. It allows you to guide your dog calmly, teaching them to stay relaxed and focused without resorting to harsher methods. If you’re looking for more tips and personalized guidance, consider joining our Unleashed Potential Experience community. Together, we can help you and your dog reach your full potential.

Is your dog leash reactive? Do you struggle to keep your dog calm around other dogs or in other life situations?
08/06/2024

Is your dog leash reactive? Do you struggle to keep your dog calm around other dogs or in other life situations?

Is your dog leash reactive? Do you struggle to keep your dog calm around other dogs or in other life situations? The dominant dog collar is a training colla...

07/29/2024

When you hear the beep, that’s the e-collar being used. I’m using it to motivate and encourage Koal’s behavior, not to discourage him, except for letting go. This activates him, and as you can see, it’s working very well.

There’s nothing new for Koal to learn in this session. He loves to fetch and play. He already knows the tools in the system and how to respond. He just needs to learn to do it better. I’m more active in this session than I usually am because I’m playing with him. It’s a great way to get exercise for yourself too!

The e-collar I’m using is the Chameleon 3B with a finger kick, set to a low level that Koal can feel and respond to, but not high enough to create discomfort. The goal is to keep it fun and productive.

This is what I love about NePoPo® training. It’s creative and builds a relationship with the tools. With exercises like this, Koal becomes more confident, assertive, and braver. He’ll go out and do this on cue, with heart and soul. And that’s the whole goal!

Check out the video to see Koal’s progress and how effective this training can be! 🐾

07/18/2024

Have you ever wanted to take on a challenge, a goal, or a dream, but either didn't start it or gave up along the way? If so, this video is for you. Be sure to watch it right to the end.

07/17/2024

Meet Stacey Cook, a recent graduate of our Unleashed Potential School for Dog Trainers, and her dog Millie. Here's her incredible journey:

"Hi, I'm Stacey Cook, and I recently graduated from Duke Ferguson's Unleashed Potential School for Dog Trainers in Prince Edward Island, Canada. I enrolled with my dog Millie, who was a handful despite my lifelong experience with dogs.

After discovering Duke's free course online, I took it and was impressed by the results. Millie had no food drive, yet we made progress. This led me to the Genesis course with the e-collar component. Initially, I was scared of the e-collar, but learning to use it properly transformed our walks. Millie now enjoys the freedom to explore safely.

Before Duke's courses, Millie’s behavior was overwhelming—she shredded my clothes and seemed unmanageable. Thanks to Duke's training, I now have a dog I can walk, play with, and enjoy. Millie, at just 35 pounds, used to scare me, but not anymore.

What motivated me to become a dog trainer was wanting more from my relationship with Millie. Now, we enjoy our time together, and I hope everyone can experience this kind of bond with their dog."

Join Stacey and many others in transforming your relationship with your dog through our training programs. Let's unleash your dog's potential!

Learn more at: https://unleashedpotential.ca/dog-trainer-school/

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🔥NEW VIDEO🔥 - Have you ever wanted to take on a challenge, a goal, or a dream, but either didn't start it or gave up alo...
07/16/2024

🔥NEW VIDEO🔥 - Have you ever wanted to take on a challenge, a goal, or a dream, but either didn't start it or gave up along the way? If so, this video is for you. Be sure to watch it right to the end.

Have you ever wanted to take on a challenge, a goal, or a dream, but either didn't start it or gave up along the way? If so, this video is for you. Be sure t...

I am very excited to give “Gina K Cooley” and her canine companions, a BIG CONGRATULATIONS in recently graduating from t...
07/05/2024

I am very excited to give “Gina K Cooley” and her canine companions, a BIG CONGRATULATIONS in recently graduating from the NePoPo® New Gold School hosted by unleashed potential in PEI, Canada and earning more NePoPo® New Gold School Certifications!! Well Done!

Please give Gina a high five today and prayers for safety as she travels back home across the continent back to USA!
“Round trip - road trip” all the way from western USA, Washington to Canada PEI, with her 2 German Shepherds. Bear and Royal.

I can tell you 100% THIS GIRL IS ALL IN when it comes to growing and serving at higher levels!

Gina’s commitment level is an impressive 10 out of 10, to not only upping her game in dog training, but also to her continued personal and professional development & growth. Her story of struggle, breakthrough and continued transformation is inspiring, powerful and influential.
This girl is on fire!!🔥

Gina’s resilience, determination, consistency going through life struggles showing up doing the work and continued breakthroughs & growth is not only impressive but has earned her a second New NePoPo® Gold School Certification as well as her first NePoPo® Electric Collar Training Certification. 🙌

Gina- Shelley and I and the UPK9 team have thoroughly enjoyed having you on the island getting to know you and spending the time learning and growing together. It has been a blessing and we are grateful for your time here with us.
Never forget, you are a seasoned professional and you are NePoPo® family. You have dedicated the past 6 years or more in this industry, you’ve traveled thousands of miles and spent countless amount of time and energy, blood, sweat and tears, investing and learning from so many great professionals.
It’s an honour to be your coach.

If you're looking for ways to socialize and build confidence in your puppy or an older dog of any age, then this video i...
07/02/2024

If you're looking for ways to socialize and build confidence in your puppy or an older dog of any age, then this video is for you.

I will take you inside one of my private training sessions and introduce you to a very powerful, next-level socialization exercise that many quality working kennels use with their dogs.

This is something you can start doing today with your dog. Plus, you'll get to see a vibrant little pitbull puppy named Echo as she goes through all of the steps for the first time. Not only will I teach you this exercise, but I’ll also give you five levels to keep the momentum going as your dog becomes more confident.

Are you looking for ways to socialize and build confidence in your puppy or older dog? Is your puppy fearful of new situations? In this video, Duke will sho...

Imagine if every walk with your dog was a constant struggle. You’re pulled in every direction, embarrassed by the barkin...
06/26/2024

Imagine if every walk with your dog was a constant struggle. You’re pulled in every direction, embarrassed by the barking, and frustrated by their lack of focus. Now, envision a different scenario.

Your dog walks calmly by your side, responds to your commands, and greets strangers with ease. This transformation isn’t just a dream—it’s possible.

I’m Duke Ferguson, and I’ve helped countless dog owners achieve this reality. With my free 6-part Dog Training Mini Video Series, you can turn your stressful outings into enjoyable experiences. Each video is packed with expert techniques to address common training challenges, enhance communication, and shape desired behaviors.

I’ve seen dogs like yours transform into well-behaved companions. All it takes is the right guidance and a bit of dedication. Sign up now with your name and email to get instant access to these powerful training secrets. Start your journey to having a happy, well-trained dog today.

Unlock Duke Ferguson’s FREE 6-part Dog Training Video Series and transform your dog’s behavior. Learn expert techniques to address common challenges, enhance communication, and shape desired behaviors. Sign up with your name and email for instant access and start training today!

06/24/2024

In this clip, we explore how to use tools to build trust and confidence in your dog. Whether it's a stick or any other tool, the goal is to create a relationship free of fear and stress. By introducing tools in a positive way, we can help dogs overcome their fears and see these objects as rewards. Watch as we demonstrate how to build strength and toughness in your dog, ensuring they respond to commands and corrections without fear. It's all about the bond you create and how you use the tools to achieve your training goals.

06/22/2024

Life is full of pressure, just like roses have thorns. It's essential to learn how to overcome it. In our system, we focus on setting goals for our dogs, giving them something to strive for.

People often blame tools, but the truth is, you don't need fancy equipment to train a dog. It's about choice and how you want to live with your dog. Build a relationship using their natural drives and instincts, starting as positively as possible.

Remember, there's no such thing as positive-only training. Even a hungry dog eating food is experiencing negative reinforcement. It's not bad; it's just misunderstood. Understanding this is key to effective training.

Congratulations to the June 2024  Dog Trainer Graduates from Unleashed Potential k9 Academy!  👏You showed up! You did lo...
06/20/2024

Congratulations to the June 2024 Dog Trainer Graduates from Unleashed Potential k9 Academy! 👏You showed up! You did long hours and hard work and now it’s your time to serve at that next level, those who need you most. I’m thrilled to be a part of and to witness all the efforts, struggles & breakthroughs, accomplishments and transformations with celebrations daily. this group has gone through a lot in a short period of time together. Now the Certified High Performance Coaching begins to keep you growing and the momentum going string! 🙌💪 I am excited to see what great things you all do this year. See you soon in UPX Pro. Get the rest you deserve and get ready to kick things in to High gear! See yall soon!

06/18/2024

I'm excited to announce that my "Fetch 4 Me | Trained Retrieve" course is now available inside the UPX Community! 🐾

For just $49/month, you get:

✅ Unlimited access to Unleashed Potential online training courses (valued at $985 USD)
✅ LIVE bi-weekly dog training and life coaching (valued at $1176 USD)
✅ Access to replays inside the membership platform
✅ LIVE Q&As
✅ Private community portal

Join now and take your dog's training to the next level with unparalleled support and resources!

🐶 Join UPX Community today!



https://www.dukeferguson.com/upx/membership

Day 3 with the students on the East end of the Island! Playing with  gear & working their dogs together in a group 🙌🏻🤩ww...
06/12/2024

Day 3 with the students on the East end of the Island! Playing with gear & working their dogs together in a group 🙌🏻🤩

www.dukeferguson.com
www.upk9.ca

Some Day 2 fun with the students at  🦅🙌🏻 Learning how to train birds of prey & the similarities there are to training do...
06/11/2024

Some Day 2 fun with the students at 🦅🙌🏻 Learning how to train birds of prey & the similarities there are to training dogs!

www.dukeferguson.com
www.upk9.ca

Welcome our 2024 UPK9 Academy students! 🙌🏻🤩We had an awesome first day learning the foundations of NePoPo before we head...
06/10/2024

Welcome our 2024 UPK9 Academy students! 🙌🏻🤩

We had an awesome first day learning the foundations of NePoPo before we head out to explore the Island landscapes & work in the outdoor distractions the rest of the week!

So excited to see everyones breakthroughs & progressions all week long 🥳

www.dukeferguson.com
www.upk9.ca

Super pumped for next week as our UPK9 Academy students will be arriving for a jam packed week of fun & dogs! 🤩🙌Are you ...
06/07/2024

Super pumped for next week as our UPK9 Academy students will be arriving for a jam packed week of fun & dogs! 🤩🙌

Are you ready to change lives and become a Certified Professional Dog Trainer? or are you already a trainer and you want to take your skills to the next level? Did you know we operate a Government recognized school?

➡️Grab all the information here & apply for our next enrolment: https://unleashedpotential.ca/dog-trainer-school/

📸A look at our 2023 graduating class!

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05/21/2024

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Happiest of birthdays to the boss man, Duke ! 🥳🥳🥳

Happy German Shepherd Day!!! 🤩
05/10/2024

Happy German Shepherd Day!!! 🤩

If you are a canine professional or a companion pet dog owner looking for a growth minded and supportive community of pe...
04/25/2024

If you are a canine professional or a companion pet dog owner looking for a growth minded and supportive community of people who are in to personal development, outdoors, and dog training then join me in our UPX community.
More than just dog training
Unleashed Potential Experience - UPX is training and coaching for both humans and dogs.
Dogs are the east part… 😉

Join the Unleashed Potential Experience 'UPX' membership to unleaheash the potential of you nd your dog!

04/25/2024

My nature inspired office build! 🙌🏻 I encourage all those I coach, who have an office, to make it inspiring so they can create more and enjoy doing work more. I don't like to be indoors at all and I have not had an official office indoors for many years. 😅 BUT It has been needed for a very long time.

An office can be and should be inspiring, since I like to be outdoors and can't always, I decided to bring outdoors in doors. 🤩 This gives me space to breath, re set, re focus and go! Whats your inspiring office look like?

- Coach Duke

www.dukeferguson.com
www.upk9.ca

04/24/2024
Koal and I are getting prepared for this year's fishing season to start! 🎣Fishing is one of my favorite hobbies and I lo...
04/05/2024

Koal and I are getting prepared for this year's fishing season to start! 🎣

Fishing is one of my favorite hobbies and I look forward to getting back out on the boat with a rod and my dog at the end of every Winter season. I am blessed to live on a beautiful island where I can fish for my dog’s food! By feeding my dog raw fish, I get to do something I love every single day. 😎

Coach's Question of the day: What’s one thing that you really love, something that’s good for you, a hobby, or something that you’re passionate about that you haven’t done in a long time. What’s taking you from it? What changes can you make in your life to get back to doing that a little more?

Fishing is one of my passions and it’s even better when I can take my dog along and build a strong bond and a trusting relationship!

This week is National Raw Feeding Week! 🐟

I get asked a lot about how to use raw food when training a dog including how I prepare and actually carry the raw fish, or any other raw meat when training, what a training session looks like, and whether or not it’s messy.

➡️ I have three Raw Dog Food videos for you that explain my whole process - watch them here: https://youtube.com/playlist?list=PL6uyH_2ywc_LN7LuzXdCpp9kT539psCtk&si=stdaEmIG0tlHUykF

➡️ When I am not using the food I catch, I use Dehydrated Raw Dog Food by Hurraw: https://www.unleashedpotential.shop/food-supplements/hurraw-dehydrated-dog-food/

Plus, using food of higher value tends to bring out a higher drive!

Happy training!

www.dukeferguson.com
www.upk9.ca

Love when dogs come in who challenge my skills & Mickey definitely challenged me 😅 From full on bursts of reactivity, to...
03/21/2024

Love when dogs come in who challenge my skills & Mickey definitely challenged me 😅 From full on bursts of reactivity, to getting kisses in the ear - our relationship grew tremendously over the weeks he stayed in our Board & Train program 😄

Check it out! ⬇️

“We were really at a loss before Mickey went to PEI to stay with Duke. We didn’t know what we were going to do.

Mickey was showing signs of aggression towards some people and even growling at my daughters. We could not take him anywhere off leash as he had no recall at all. We were limited on being able to go away because we had no one that could watch him. We couldn’t trust him.

Mickey spent 6 weeks with Duke on Prince Edward Island. We were so excited when he came home and certain people he didn’t like, prior to training, could now feed him from their hands. We knew we were on the road to success!

If you too are interested in the dog training at Unleashed Potential – especially the Boarding program – we would tell you it was the best thing we ever did. The support we have received is amazing! We have friends that can’t believe the difference in him!” - Ruth

Mickey was such a fun dog to have around and we miss him lots – reactive Goldendoodle no more! 🤩🙌

➡️Continue reading his story here as well as a clip from an amazing socialization outing here: https://unleashedpotential.ca/reactive-goldendoodle/

➡️Interested in having your dog undergo our Board & Train Program? Book here to have a free consult with a trainer to discuss the full program in detail: www.dukeferguson.com/consultationbooking

03/13/2024

Getting Excited! Tic tock, soon time for Texas 21-22-23

Got Skunked! Kickin it on the couch with Koal for the night after we BOTH got sprayed by a skunk! 😅As the weather warms ...
03/12/2024

Got Skunked!
Kickin it on the couch with Koal for the night after we BOTH got sprayed by a skunk! 😅

As the weather warms up, the skunks are starting to emerge! 🦨
Trap is set!

My team always recommends the product Skouts Honour Skunk Odour Eliminator! Or Skunk Off, it Removes the smell on contact 🙌🏻
Get on it early.
Koal and I have a flight to catch Thursday so we will be bathing in until then and spraying ourselves down with Skunk Off & Skout's Honor 🤩😆

www.dukeferguson.com
www.upk9.ca

Spring is just around the corner! Get your dogs involved with the cleanup! 😆
03/11/2024

Spring is just around the corner! Get your dogs involved with the cleanup! 😆

We are just a week away from Spring - let the Spring cleaning commence! 💐

Do you have a dog that likes to retrieve and you want to kick it up to the next level with something new to do? If so, the video linked below is for you! 🤩

This is not a step-by-step instructional video on how to teach fetch; it's working with dogs that already know how to retrieve (fetch) on command and it will give you something new and exciting to do together. Duke will show you three different training sessions that he did with his two dogs to prepare them to clean up all their p**p bags in the yard. 🙌

Spring cleanup with my dog's help! ➡️ https://www.youtube.com/watch?v=kuiytTmhZZ0

📸What activities are you most excited to get back to doing with your dogs this Spring? Share below!

www.upk9.ca
www.dukeferguson.com

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22 Myrtle Street
Stratford, PE
C1B2W2

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Professional Dog Trainer | Coach & Mentor | Speaker

Duke Ferguson is Owner/ CEO and Master Trainer of Unleashed Potential K9 Academy, and the first Canadian to be certified in NePoPo® by Bart and Michael Bellon. Duke is also the first Canadian to be certified in the use of the K9 BSD (Behaviour Shaping Device) for passive alert training for scent detection dogs. Duke is the Creator of Dog Training Genesis, one of the best online dog training video suites and coaching program available to date.

Professional Dog Trainer, Speaker, Mentor, Coach and Dog Business Consultant....an all round life changer!! :)

As a Professional Dog Trainer, Duke’s training is designed to establish and promote clear communication system and a proper relationship between you and your dog. He uses a NePoPo® approach, which helps dogs respond with heart and soul, respect, and bond to you more readily. Want UPK9 Dog Training Secrets? Get Duke’s FREE Video Series!

As Coach / Mentor and Dog Business Consultant at the Unleashed Potential K9 Academy, Duke trains professional dog trainers who want to better their skills, start or enhance their own dog training business or join the Unleashed Potential family of trainers. He also provides a Mentorship program and business coaching to help you perform at your best!

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