Woof Concept

Woof Concept Woof Concept is a purpose driven brand aiming to bridge the gap between human and pet apparel since 2 We're driven by our love of dogs.

That same love motivates our customers from around the world to buy our products. Our approach is rooted in ethics and bringing out the best in your pet through premium material and quality craftsmanship. For every item we sell, a portion of the proceeds goes back to local and international rescue organizations.

It's finally the day. Say hello to our Max Control Mesh Harness.⁠⁠Our NEO Collection has been in the works for over a YE...
02/15/2023

It's finally the day. Say hello to our Max Control Mesh Harness.⁠

Our NEO Collection has been in the works for over a YEAR! With unique components and features, we're sure our mesh harnesses cover just about all the bases that us dog owners currently have with harnesses 🙌⁠

PSSSST if you weren't on our SMS list, you've missed out on a free item when this dropped 👀⁠

Have you seen our collaboration with ? 🍺😏⁠⁠This is one of the sickest designs we've launched so far, and we had a lot of...
12/09/2022

Have you seen our collaboration with ? 🍺😏⁠

This is one of the sickest designs we've launched so far, and we had a lot of help from our friends over at Driftwood! You'll want to act fast because there are limited quantities to this collection! ⁠

If you're on Vancouver Island, you can grab the products at Driftwood's Patio + Bar or order from our online store! Please note that the harness is EXCLUSIVE to Woof Concept's online store 😍⁠

We can't thank Driftwood enough for hopping (get it?🤣) on this collaboration with us. It definitely embodies both of our brand identities and also just celebrating our love for both dogs and beer! ⁠

Cheers! 🍻⁠

Of course we have to do a giveaway to celebrate our collaboration with Driftwood Brewery! 🍻🐶🐾⁠⁠Want to win a STARTER KIT...
12/07/2022

Of course we have to do a giveaway to celebrate our collaboration with Driftwood Brewery! 🍻🐶🐾⁠

Want to win a STARTER KIT of this exclusive collaboration and $50 GIFT CARD to Driftwood Brewery?! Then keep reading... 😏⁠

Rules to enter:⁠
🍺 Must be following BOTH and ⁠
🍺 Like and share this post onto your story (don't forget to tag both accounts!)⁠
🍺 Comment 3 of your friends who you'd like to crack open a cold one with! (2 tags in ONE comment). 1 comment = 1 entry⁠
🍺 Be a Canadian or US resident⁠
🍺 Want an extra entry? DM us the word 'CHEERS'! (Terms and conditions apply)⁠

GIVEAWAY CLOSES ON DECEMBER 14TH AT 11:59PM PST! ⁠One winner will be selected!⁠

*This giveaway is in no way affiliated, endorsed or sponsored by Instagram and in any shape or form*

Did you guess correctly who we would be collaborating with? A collaboration between  and  seemed like it would be out of...
12/06/2022

Did you guess correctly who we would be collaborating with? A collaboration between and seemed like it would be out of the question for most. Honestly though, who doesn't love dogs and beer?! 🐕️🍻⁠

With both companies sharing the same values centered around creating a safe, welcoming, community not just for us but for our four-legged friends, of course we had to join forces to come up with a couple of sick patterns! Introducing our 2 new patterns: 'Hop Eye' and 'Driftwood'! ⁠

You'll wanna grab these for your pup fast as there are limited quantities! You can purchase them either on Woof Concept's online store or at Driftwood's Bar + Patio! *The harnesses are exclusive to Woof Concept's online store*⁠

Cheers to bridging the gap between dogs and beer -- both beloved by humans all around 🤝⁠

Get ready to ‘Chow Down’ and go to town with these new bad boys! Introducing the all new: CHOW DOWN BOWLS 🍜🔥Since we lau...
10/11/2022

Get ready to ‘Chow Down’ and go to town with these new bad boys! Introducing the all new: CHOW DOWN BOWLS 🍜🔥

Since we launched snacks not long ago, we’re keeping the momentum going by adding some bowls to our Woof Concept kitchen cabinets 😏 Have leftover from Thanksgiving for your dog? Drop ‘em in one of these bowls and let your dog have at it!

We made sure to pick QUALITY materials when making these bowls. They are 18:8 stainless steel (no rust, no fuss), BPA free, and have a grip on the bottom to avoid slipping 💪 Choose from 2 sizes and 3 patterns. WHICH PATTERN WILL YOU CHOOSE?

Hi everyone, it's Andy and Tracy here, Co-Founders of Woof Concept. We know our posts has always been about our communit...
06/30/2022

Hi everyone, it's Andy and Tracy here, Co-Founders of Woof Concept. We know our posts has always been about our community and our brand but today, we are dedicating this post to our beloved dog - Pedro

This past Monday, Tracy and myself were forced to make one of the hardest decisions that many dog owners dread, it was the inevitable time to say goodbye to our beloved dog – Pedro.

Many of you may not know who he is but many of you are wearing and following the brand he inspired and co-founded - Woof Concept. You can find traces of his photos here and there and you may wonder why he is rarely shown on our feed, this is because Pedro hated taking photos (and bicycles too). He will always bark at camera lenses and will growl at bikes so we avoided taking photos and riding bicycles around him altogether.

Pedro came into our lives in 2016. Nothing much was known about him prior to his arrival to Canada. The rescue organization that brought him over from Taiwan found him abandoned in a fishing harbor where he was believed to be struck or run over by a vehicle and left for dead.

Remarkably, he lived through the event and was brought into the shelter where he made a full recovery. Learning his story and without second thoughts, we signed the paperwork and adopted him. We picked him up from the Airport and little did we know, our lives changed for the better. Over the years, Pedro became an integral part of our lives and inspired us to build Woof Concept. Like most dogs, Pedro loves human companionship, belly rubs, treats and has remained incredibly loyal to the both of us. Pedro would even give up his food to be around us and always waited by the door to greet us coming home.

We have had many dogs throughout our lives and losing them is never easy – it’s extremely painful. Every time we lose a dog, they take a piece of our heart. Losing Pedro hurts more than we can ever express.

Pedro,

You will forever be missed and loved. Although you are no longer here with us, you will always have a piece of our heart and your legacy will continue to live on through the brand you have helped build from the ground up.

We love you, Son. 🌈

Ma and Pa

05/24/2022

🎉 It's Woof Concept's Anniversary/Birthday! 🎉 Join us in the celebrations by enjoying our 2 DAY ONLY Flash Sale! Get 20% off products sitewide with code: HBD20

Yup! You bet you're finally able to get that one pattern you've been dying for at a rad discounted price! 🥳

When you're only 10 minutes into a new relationship 😂
05/12/2022

When you're only 10 minutes into a new relationship 😂

New Release: Empress 🍸⁠⁠Yes, we HEARD YOU. We know ALOT of you have been asking for a purple waterproof pattern so here ...
05/10/2022

New Release: Empress 🍸⁠

Yes, we HEARD YOU. We know ALOT of you have been asking for a purple waterproof pattern so here it is!⁠

An homage to our favorite gin sour cocktail, we are soon to be dropping a new Aqua Collection pattern. This waterproof pattern will be perfect for beachside hangouts with your dog, or maybe for that occasional cocktail spill at your local bar’s patio. Whatever the occasion, whether wet or dry, this purply sensation is sure to catch lots of attention!⁠

Shop now!⁠

📷 .solomonr

We love a good behind-the-scenes photo from our most recent photoshoot! We're always in search of new models to join our...
05/09/2022

We love a good behind-the-scenes photo from our most recent photoshoot! We're always in search of new models to join our photoshoot short list so if you live in Vancouver and think you'll be a good fit for the brand, shoot us a message on Instagram or at [email protected]!

05/05/2022

Next Week! You asked for a purple waterproof pattern, we listened 😉 Introducing Empress! Drops next Tuesday, so be prepared!

Battle of the patterns! We've released a few darker patterns recently and we want to know how you've been loving them! C...
05/04/2022

Battle of the patterns! We've released a few darker patterns recently and we want to know how you've been loving them! Comment below your favorite out of Dark n Stormy 2, Maui, or Maui 2!

We have been receiving positive feedback on the newest drops “Maui” and “Maui 2” and we just want to say that we APPRECI...
04/03/2022

We have been receiving positive feedback on the newest drops “Maui” and “Maui 2” and we just want to say that we APPRECIATE Y’ALL A LOT! Making your dogs look dope has always been one of our guiding principles for us at Woof Concept and we love serving y’all 🙌⁠

If you haven’t got your hands on the newest drop yet, what are you waiting for? Get in on the hype today and start feeling that tropical vibe 🍹⁠

Tap now to shop Maui and Maui 2!⁠

Greetings from Hawaii! Say HELLO to “Maui”, our newest drop. If you’re a lover of the exotic island and are wishing you ...
04/01/2022

Greetings from Hawaii! Say HELLO to “Maui”, our newest drop. If you’re a lover of the exotic island and are wishing you were there, get your hands on this now! And look at that hibiscus print on the gear, don’t you wish your dog could be on vacation too? ⁠

Live now at woofconcept.com⁠

Camo's back in style for 2022, did you know that? 😉⁠⁠Keep up with the trends and shop our Woodland and Combat prints tod...
03/30/2022

Camo's back in style for 2022, did you know that? 😉⁠

Keep up with the trends and shop our Woodland and Combat prints today! ⁠

Dogs might like to have tattoos of their own too. Ever think about that? You probably only think about yourself.⁠ KIDDIN...
03/23/2022

Dogs might like to have tattoos of their own too. Ever think about that? You probably only think about yourself.⁠ KIDDING 😂

We know y’all are the best dog moms and dads out there. This means you definitely shouldn't be sleeping on our .sleestak.x tattoo patterned dog gear! Our sickest drop to date, get this one of a kinda collaboration pattern while you can!⁠


Lemon - The Basics collection.⁠ Be the brightest dog on the street (in more than one way 😉)⁠⁠Free shipping on orders ove...
03/17/2022

Lemon - The Basics collection.⁠ Be the brightest dog on the street (in more than one way 😉)⁠

Free shipping on orders over $60 CAD at woofconcept.com (link in bio).⁠ ⁠

Built with thick heavy polypro webbing, our 6ft long, ultra soft and hands-free Woodland leash has a super strong mammot...
03/16/2022

Built with thick heavy polypro webbing, our 6ft long, ultra soft and hands-free Woodland leash has a super strong mammoth hook that ensures your dog is secure while resisting weather. Connected to our best-selling Woodland harness, you and your dog are ready to go on that walk of the day. ⁠

Tap now to shop, or go to woofconcept.com for more kick-ass dog gear like this.⁠

Hey Vancouver! We're looking for human and dog models for a photoshoot taking place in Downtown Vancouver next Tuesday, ...
03/15/2022

Hey Vancouver! We're looking for human and dog models for a photoshoot taking place in Downtown Vancouver next Tuesday, March 22nd! (No Experience Required!)⁠

If you're into street style and love dogs then you're probably the right model for this job!⁠

If you own a well-trained dog who loves showing off its obedience skills, especially in front of the camera 😉, then your dog is probably the right fit for us as well!⁠

🔥Photoshoot Details🔥⁠

✖️ Date: March 22nd, Tuesday⁠
✖️ Time: 11 am - 3 pm⁠
✖️ Location: Downtown Vancouver (specific meeting location TBD)⁠
✖️ Human Models needed: 1 Male and 1 Female Model (mid-20s - mid-30s)⁠
✖️ Dog Models Needed: 1 large breed, 1 small breed (preferably short-medium hair)⁠

🙋‍♀️🙋‍♂️ Requirements (Human Models): Must have a street-style wardrobe that can replicate outfits in the post. Must be comfortable working with dogs and won't mind shooting on a rainy day.⁠

🐶🐶 Requirements (Dog Models): Must be well-trained (basic commands such as sit, stay, heel - a must). Do not get distracted easily. Comfortable with other dogs and being walked by a stranger.⁠

-------------------------------------------------------⁠

Human models perks: $20/hr⁠
Dog models perks: Free collar + leash of choice from shoot⁠

All models will have access to the professionally photographed and edited photos from the shoot for personal and portfolio use. You will also receive free promotion across social media platforms from Woof Concept marketing materials and advertisements. Snacks and drinks will be provided. ⁠

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Interested? DM us 2 outfits that you think will suit our photoshoot needs! ⁠

If you think your dog will be a good fit for our photoshoot, DM us a quick video demonstrating their obedience skills!⁠

The deadline for DM requests is Thursday, March 17th at 4 pm, so get going! 🔥⁠

Our step-in harnesses come with an added D-ring on the front to allow you the option to clip your leash to the front of ...
03/10/2022

Our step-in harnesses come with an added D-ring on the front to allow you the option to clip your leash to the front of your dog instead of the back. Some people love this option, others opt out to use it just for ID tag holding. Whatever works for you! Our products are here to serve you with quality and performance but it’s also versatile in how you want to best use it.⁠

The Donut print 🍩 from our IKONIC collection is available .com⁠ ⁠⁠
03/09/2022

The Donut print 🍩 from our IKONIC collection is available .com⁠ ⁠

Hey hey, we heard it’s International Women’s Day today. We know we’re a dog brand, but we care about the supportive wome...
03/08/2022

Hey hey, we heard it’s International Women’s Day today. We know we’re a dog brand, but we care about the supportive women that make up our pack too. So we decided to start our Spring Sale TODAY. Say what?!!

For one week only, take up to 50% off our website (hello new Puffer vest!). Use code: SPR22.⁠

Shop our Spring Sale now! 🤑

What do you mean tomorrow's Monday? 😩⁠⁠📸 ⁠⁠
03/06/2022

What do you mean tomorrow's Monday? 😩⁠

📸 ⁠

No such thing as too bright ✨⁠⁠Our Lab IX Apparel Collection jackets and raincoats are the essentials your dog needs to ...
03/01/2022

No such thing as too bright ✨⁠

Our Lab IX Apparel Collection jackets and raincoats are the essentials your dog needs to rule the day, no matter the weather. ⁠

Tap to shop our best-selling Hurricane Rain Jacket and Yellow Wintertide Coat 🔥 P.S. Swipe to the end for a Tuesday surprise.. 😏⁠

I know this may look a little "fishy", but we swear we have nothing to do with how the studio photo and the IRL photos a...
02/23/2022

I know this may look a little "fishy", but we swear we have nothing to do with how the studio photo and the IRL photos are basically ONE AND THE SAME 😏⁠


📷 .r.o.n.k_mini_bull⁠


#⁠madeinvancouver ⁠

Battle of the Signature patterns! Which is your favorite?⁠⁠1. Polygon 2⁠2. Prism 2⁠3. Disco 2⁠4. Apex 2⁠⁠⁠              ...
02/17/2022

Battle of the Signature patterns! Which is your favorite?⁠

1. Polygon 2⁠
2. Prism 2⁠
3. Disco 2⁠
4. Apex 2⁠


Swipe to see our best-selling dog hoodies on dogs big and small 🙌🏼⁠⁠ ⁠⁠⁠⁠⁠⁠      ⁠
02/08/2022

Swipe to see our best-selling dog hoodies on dogs big and small 🙌🏼⁠








What type of dog-friendly home do you have? Or which one did you wish you had? 😏⁠⁠Photo by Aaron Huber on Unsplash⁠⁠    ...
02/04/2022

What type of dog-friendly home do you have? Or which one did you wish you had? 😏⁠

Photo by Aaron Huber on Unsplash⁠

Address

133-618 East Kent Avenue South
Vancouver, BC
V5X0B1

Opening Hours

Monday 10am - 6pm
Tuesday 10am - 6pm
Wednesday 10am - 6pm
Thursday 10am - 6pm
Friday 10am - 6pm

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Our Story

Founded in 2016, Woof Concept started inside a small 150 square foot garage in Vancouver, British Columbia. The original idea to build this lifestyle pet product company was inspired by a rescue French Bulldog named Pedro. As dog owners, you want what’s best for your dogs and to Woof Concept's surprise, nothing in the market lived up to their expectation. It was the total lack of quality-built products combined with the boring designs in the market that drove Woof Concept to build their first collar prototype. The same reason fueled their curiosity to create a line of unique product designs that would accentuate both style and comfort by combining premium material with quality craftsmanship.

Today, Woof Concept has outgrown the 150 square foot garage with customers from every continent and a growing retail distribution network across Canada, United States, Chile, Singapore, South Korea and Australia. Their principle to maintain the highest production standards and ethical approach to sourcing the most premium graded material in the market is what sets them apart from their competitors.


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