19/06/2024
Join us in wishing our Operations Manager, Jo, a wonderful belated birthday! 🥳
Jo enjoyed a relaxing day off yesterday for her birthday, and is back today ready to make sure all of your deliveries get shipped out with ease 💪
Different Dog
- Home
- United Kingdom
- Shrewsbury
- Different Dog
Freshly-cooked dog food, delivered from our kitchen to yours. We set out to prove that hand-cooking food with quality ingredients would change dogs' lives.
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Since day one, we consistently hear from our customers that their dog is truly a different dog since feeding our nutritious recipes.
✔️ 100% British meat, vegetables and superfoods cooked by chefs.
✔️ 12 Nutritionist-designed recipes to choose from.
✔️ No grains, legumes or cheap fillers.
✔️ Carbon-neutral delivery straight to your door.
✔️ B Corp™ certified with recyclable and compostable pac
kaging.
✔️ Fussy dog approved; an empty bowl or your money back.
✔️ The highest nutritional rating of all fresh food on the market at allaboutdogfood.co.uk. Our complete, uncompromising dedication to dog nutrition, quality ingredients and sustainable practices sets us apart. As a result, we are revolutionising the dog food industry one bowlful at a time.
17/06/2024
How many photos of your dog do you have saved on your phone?
Go on, we won't judge 👇️ 👀
12/06/2024
Enjoy this carousel of some of our favourite dogs in the sunshine with their treats 😍 🌤️
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11/06/2024
"How many more photos must we take before I can tuck in? 🤨"
How yummy does our Shepherd's Pie recipe look?
This is THE recipe if your pup needs a little extra support for their bowels. It includes the super ingredient, Cauliflower, which contains lots of fibre to keep the digestive system happy and healthy 🙌
Your pup will also love our Shepherd's Pie if they're currently suffering from seasonal allergies, as it contains Mint, an ingredient loaded anti-inflammatory properties 🍃
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10/06/2024
Don't we all secretly think this? 👀
Tag a fellow dog devotee in the comments 👇️
07/06/2024
Ah, berries 🫐
Tiny, yet they pack a punch!
We use Blackberries and Blueberries in 3 of our recipes: Hearty Beef and Berries, Pork Ragu, and Venison and Thyme 🍃
Did you realise they were such important additions to your dog's meals?
06/06/2024
When even the delivery box smells delicious 😍
Which recipe do you think Bentley is dreaming about? 😴 🍗
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05/06/2024
How amazing is this recycling project by 🤩♻️
Have you turned your packaging into something new before? Let us know and share some inspiration in the comments below 👇️
04/06/2024
They're on to us 👀
Share this with a fellow dog lover 👋
03/06/2024
A compilation of treat chomps to brighten up your Monday 🤩🤫
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03/06/2024
Did you know we run a Facebook group called Devoted To Dogs?
It's *the* place to connect with likeminded owners, chat with our in-house experts during their webinars, and even see your pup make it as a Cover Star 🤩
Each month, we choose 3 new Cover Stars. It's a tough decision, as every dog deserves the attention, don't they? 😍
Have you joined Devoted To Dogs yet?
31/05/2024
We think you should feed our delicious Pork Ragu to your four-legged friend if...
1. Your pup suffers from intolerances or allergies
2. You have a high-energy, active dog
3. You love feeding a recipe with loads of hidden benefits
Swipe to see why 🤩
Remember to "save" this post to remind yourself!
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31/05/2024
If you're planning to head off on some outdoor adventures with your dog this Summer, ensure you know how much exercise is right for their age and breed. 🌲🐾
We asked our vet, Alison, to give us her advice. From puppies to seniors, toy breeds to larger breeds, you'll find some great info here: https://www.differentdog.com/blog/walking-my-dog
As always, each dog is different, so please use this as a guide, and get in touch if you need more tailored guidance. 😊
30/05/2024
A carousel dedicated to some of our dachshund pupstomers 🤏
They may be small, but they have mighty appetites for our meals 😍
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29/05/2024
Read below for today's horoscope 👇️🔮
Tag a dog owner that needs to see this 👋
29/05/2024
Join Bianca as she answers your questions.
27/05/2024
Posing, leaping, and snacking into the Bank Holiday Monday 🐾 ✌️
How have you spent your long weekend?
📸 .sj
16/05/2024
Let's show some love for our Hen & Herbs treats, modelled beautifully by 😍👏
These bite-sized sausage slices are made from ethically sourced 100% British chicken and seasoned with basil, thyme and parsley.
Will you be adding our Hen & Herbs treats to your next box?
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09/05/2024
Our Tear & Train treats are a gamechanger when it comes to walkies treats, lounging in bed treats, and seaside treats 😍
Which is your favourite - Pork or Beef? 🤔
📸 .bluefrenchie
07/05/2024
It's "tyme" to get stuck in to a delicious meal of Venison, Spinach, Red Pepper, Blackberries, and Thyme 🤩
Did you know that Thyme is excellent at supporting immune and respiratory function? It has natural anti-bacterial properties and helps protect your dogs from infections of the oral cavity, respiratory and urogenital tract.
Who knew!?
Swipe to see our Venison and Thyme close-up ➡️
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06/05/2024
Monty's Different Dog Story 🐾
"Monty has been on the food for almost two months now. He has allergies, a sensitive tummy and is a super fussy eater! Not with Different Dog though!
He has his two portions a day with less fuss and doesn't turn his nose up at it. He actually loves it! You've made Monty's mum happy because Monty is finally eating every day and it's a joy to watch."
Customer testimonial from Monty's human. You can keep up with Monty's adventures on Instagram at 🤩
03/05/2024
Finley's Different Dog Story 🐾
"We feed Different Dog and absolutely love it; it's a fresh food full of meat, veg, superfoods, vitamins, salmon oil etc. We get it on a 2 weekly subscription, delivered frozen, and you serve it cold or warm.
I know so many people struggle massively with their fussy pups and them going off their food or not enjoying it. Well, Finn hasn't left a single crumb since we started on it 8 months ago, it smells bloody delicious, and it's one of the most nutritious dog foods out there; I cannot recommend it enough."
Customer testimonial from Finley's human. You can keep up with Finley's adventures on Instagram at 🤩
01/05/2024
Do you know someone who's recently brought a Labrador Retriever into their home?
Send them to our latest blog post - a breed guide on one of our most loyal companions 🐾
Tap or click the link to read: https://www.differentdog.com/blog/labrador-breed-guide
30/04/2024
Sadie's journey to a shiny coat 🐾✨
"Switching to Different Dog was the best choice we made, not only because it tastes so delicious, but it is also super good for Sadie. We always get compliments on her coat and put it down to the nutritious food she eats."
Customer testimonial from Sasha & Sadie. You can keep up with Sadie's adventures on Instagram at 🤩
29/04/2024
These pups have got their eyes on the prize 👀
We pride ourselves on having a great range of recipes, but if your pup could only choose one of our recipes, which do you think it would be? 🤔
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07/03/2024
It's the little paw for us 🐾
Our Shepherd's Pie recipe is packed full of goodness 👇️
Lamb: A great source of protein and dietary fats to help keep energy levels high ⚡️
Swede: Contains calcium for supporting healthy bones 🦴
Cauliflower: Contains lots of fibre which helps to keep the digestive system happy and healthy 👀
Mint: It can help dogs with seasonal allergies due to its anti-inflammatory properties 🍃
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06/03/2024
The look you get from your pup when it's 18:03 and dinnertime is 18:00 on the dot...
Let's speed it up next time, shall we?! 🐾
Swipe to see our Pork Ragu recipe in all its glory 🤩
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02/03/2024
That feeling when mum makes you sit there patiently whilst she snaps ten different photos of you with your dinner...
"Can we eat now?" 🤤
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26/02/2024
Joey would like everyone to know that he's very proud of himself for resisting the urge to knock over the pile of his meals 🫡
Everyone, wish Joey a very "well done" in the comments below 👇️
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Address
Unit 15 & 16, Centurion Park
Shrewsbury
SY14EH
Opening Hours
| Monday | 9am - 5:30pm |
| Tuesday | 9am - 5:30pm |
| Wednesday | 9am - 5:30pm |
| Thursday | 9am - 5:30pm |
| Friday | 9am - 5:30pm |
Telephone
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Videos
Crumble is feeling ✨️untouchable✨️ this Fathers' Day. Is this dog-dad goals or what? 🤔
Q&A with canine nutritionist, Bianca
Join Bianca as she answers your questions.
It warms our hearts to see you out and about with your furry friends, and we love that we can be a part of the adventures you share ♥️ Hendricks joined their human on a hike to the Long Mynd, and needed a quick boost! Luckily, they brought our tasty Vitality and Digestion treats along with them 💪 📸 @hendricks_poochon
Let's dust off those hiking boots, plate up a serving of our Lamb Hotpot, and head off on those Spring adventures 🤩 Spring is all about new beginnings, so what better time of year to try something new with your dog? Perhaps you'd love to take them with you on a hike like Lisa & Arlo, or introduce a new recipe to their rotation 🍽️ What will you try new this season?
Join Sasha and Faline for their morning routine ft. our Comforting Chicken 🌤️ What's your go-to breakfast choice? 📸 @ourcountrysidewanderings
Just because you have four paws, doesn't mean you can't help with the recycling! Especially when we make it so easy 👀 How do you recycle your packaging? 👇️ 📸 @lunahas2mums
Did you know that even our ice packs are recyclable? Simply wait for them to melt, pour the non-toxic solution down the drain, and pop the casings in your recycling bin ♻️ Or, why not save them to use for picnics or packed lunches? 💪 #freshdogfood #healthydogfood #dogfood #dognutrition #doghealth #dogcare #dogmum #happydog #healthydog #dogsofinstagram #dogoftheday
We're carbon-neutral 🌎️ We work with Carbon Neutral Britain to take a proactive approach to offset our emissions. This is done by... 1) Calculating our carbon footprint 2) Contributing to carbon-offsetting projects to balance out emissions, such as planting trees 🌳 3) Work to reduce our carbon footprint in the future 👣 Our courier is also carbon-neutral, so when your next box arrives, you know that everyone involved has done their bit for our planet, including you! Did you know this? Let us know if you'd like to learn more about what we do for our planet👇️
Did you know that over 60% of our Different Dog team is made up of women? 💪 Women work in every area of our business, from our packing room and the warehouse to our Customer Delight and Finance teams! Our co-founder, Alex, says that she continues to be inspired by our team, just as she did when she first entered the workforce. #InternationalWomensDay
Just a dachshund and their pizzle 👋 Did you know that chewing releases endorphins? So, when you feed your dog one of our Pizzles, not only are you doing wonders for their dental hygiene, but you're also helping them feel calmer 🪴 Rest assured humans, our Pizzles are odour-free and completely natural. Now, that's a winning treat 🤩 📸 @frankie_.thedachshund
What are the best ingredients for antioxidants? In our meals, we use a wide variety of fruit, veg, and superfoods alongside our protein, and each ingredient has a fantastic nutritional benefit. These are some of the ingredients we use that are excellent for antioxidants 👇️ 🫐 Blueberries & Blackberries 🍏 Apple 🥬 Red cabbage 🥕 Carrots 🥩 Liver 🍃 Parsley, Mint, & Basil
Just a dachshund and their pizzle 👋 Did you know that chewing releases endorphins? So, when you feed your dog one of our Pizzles, not only are you doing wonders for their dental hygiene, but you're also helping them feel calmer 🪴 Rest assured humans, our Pizzles are odour-free and completely natural. Now, that's a winning treat 🤩 📸 @frankie_.thedachshund
What is it like to work with your partner? 🤔♥️ For our co-founders, Alex and Charlie, it wasn't something that they had originally planned to do, but we think it's worked out quite well! Do you think you could work with your partner? 🤔
We all secretly think our dogs can understand us, right? Sally opens up about how she relies on her cockerspaniel, Lady, for company and cuddles, and swears that Lady can understand what she's saying! 🐾
Did you know that you could have saved money on your latest delivery? 🤯 Our rewards program makes it easy to earn money off your orders. Simply tick off a number of tasks to earn points, and turn those points into savings 🤩 The great news? You probably already have points in your account! For each delivery we make to you, you earn points. You can also earn points by actions such as referring a friend or following us on social media. Log in to your online account and click the 'Rewards' tab on the left, to see how many points you've already earned 💪 @phoebeandmomo @cookie_and_merlin
Meet some of the people devoted to cooking for your dog 🧑🍳♥️ Chef Jenny takes us on a whistle-stop tour of our kitchen and packing room, here in the heart of Shropshire. Do you enjoy seeing behind-the-scenes?
What does companionship mean to you? For Anne and Danny, it's a two-way process, and it means that Danny is always by Anne's side now that her son has flown the nest 🐦⬛ Do you have a similar bond to Anne and Danny? Let us know below 👇️
Do you know your stuff when it comes to the history of dog food? Charlie's here to give us a whistle-stop tour of the history and how it has & hasn't changed; did anything surprise you? 🤔
January is all about new beginnings, so we love sharing stories of the new, healthy lifestyles our pupstomers enjoy since choosing our meals 🤩 Lady has experienced more energy, a shinier coat, and that all-important excitement at mealtimes! What improvements have you noticed?
Over the coming months, we'll be spending more and more time in the great outdoors with our four-legged friends. So, now is the perfect time to start thinking about their joint health and mobility, to make the most of those adventures in the fresh air! Our recipes are nutritionally complete and can be fed as a balanced diet, but we know that some dogs need more support with their joint health and mobility than others 🦵 So, we're excited to introduce 'Different Move', a natural supplement formulated to promote healthy joints and muscles while maintaining your dog’s mobility long-term. It's packed with 11 incredible nutrients, including Boswellia, Turmeric and Glucosamine, and is suitable for all sizes and breeds, aged over 10 weeks. 'Different Move' is available to add to your plan now 🤩
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Our Story
We want to shake up people’s preconceptions about dog food. We believe our four legged friends deserve the same quality of cuisine as the rest of the family.
Back in 2015 I worked in the dog food industry. I got to know manufacturers, visit factories and understand how dog food is made. The more I learned, the more concerned I became.
We all know that you are what you eat. Yet we continue to feed our dogs the same food day in, day out. Often the shelf life is measured in years, and the food doesn’t even need to go in the fridge. What’s more, it doesn’t seem to have changed in years.
When we got our new puppy, Crumble, it didn't feel right to give her processed food. So we started making food for her ourselves, as we do for our children. She loved it and thrived on it. We started making it for her friends as well, and they all loved it too. People told us their dogs had shinier coats, better digestion and more bounce. So we decided to help as many dogs as we could by setting up Different Dog.
Charlie, Alex, & Crumble.
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