07/02/2025
Well said!! 🙌🏼
The U.S. cattle herd is the smallest it’s been in over 50 years. But instead of asking why, the cattle industry keeps doubling down on the same broken genetics that got us here.
Here’s the ugly truth: Many of the so-called “elite” genetics being promoted today come from cows that have never proven they can raise a calf year after year. Breeders are mass-producing embryo calves out of these “elite” females—cows that would’ve been culled on any real ranch. And somehow, that’s being marketed and sold as progress. To make it worse, these same breeders often claim their cattle are “proven fertile”, but behind the scenes, their cows are having natural calves every 900 days or more, if at all. That’s not fertility. That’s fraud dressed up as marketing.
It’s no surprise, then, that the average customer in the registered cattle business only lasts 3 to 5 years. People buy into the hype, realize the cattle don’t work, and get out burned by a system built on empty promises.
Fertility is one of the most important traits for profitability, yet breeders and universities still claim it’s “lowly heritable.” Funny, because in humans, it’s widely accepted as highly genetic. You can’t have it both ways.
Adding to the mess, many people in the industry use egg count as a measure of fertility. If a cow produces lots of embryos in a lab, she’s labeled a top donor even if she couldn’t breed back naturally. In humans, a high level of egg production is called PCOS, a serious hormonal imbalance. In cattle, it’s being rewarded. That’s not science. That’s fraud.
Cattle are supposed to be sexually dimorphic. Bulls act and look like bulls, cows act and look like cows. But mainstream breeding has caused widespread hormonal imbalance. Now we’re seeing animals that are so confused hormonally, you have masculine-looking females that behave and look like steers, and feminine-looking bulls that behave and look like steers. Let’s call it what it is: these are transgender cattle. Not because of nature, but because of reckless selection and an industry that’s completely lost touch with biology.
And the worst part? These same genetics have been exported into food-insecure countries for decades, places where one extra calf could mean one more family eats. This isn’t just bad breeding. It’s not just fraud. It’s exploitation. And it needs to stop.
At Bos Sires, we are calling it out. We only represent cattle that prove themselves the hard way, on grass, no crutches. If it can’t rebreed, it doesn’t belong in our program. Period.
Photo Credit: Mark DeBoo Diamond D Angus
