Ben's Barketplace

06/14/2024

Happy Father's Day to all the amazing dads! Show your pets some love with healthy delicious meals like ZIWI's premium pet products.🐾

06/12/2024

Grab KASIKS Fraser Valley Grub if you haven't yet! ⁠
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✔️ Novel, Eco-Friendly, Clean & Healthy Insect Protein⁠
✔️ Wild Caught Boneless, Skinless Coho Salmon⁠
✔️ Grain, Gluten & Potato Free⁠
✔️ Antioxidants From Coconut, Kale & Berries!

06/12/2024

Did you know that hydration is key to your pet’s health, especially in the summer? Ensure they always have fresh water available! And for nutritious, delicious meals, trust ZIWI to keep your pets happy and healthy.

06/10/2024

Hey dog parents, it's time to raise the bar on nutrition! Our top threshold dog foods have been specifically formulated to meet your pup's dietary needs. The single largest contribution you can make to your dogs health and longevity is the quality of the food you provide.

06/07/2024

ZIWI Peak Air-Dried recipes aren't just for complete and balanced meals—they make perfect treats for summer fun with your pet! 🌞🐾 What are your favorite outdoor activities to enjoy together?

06/05/2024

If your little fur baby doesn't eat the whole can at once - FirstMate cans can be refrigerated for up to 3 days, similar to our own refrigerated meats.🐾. Because they do not include artificial thickeners, they will not harden like a traditional pate.

06/05/2024

Treat your pet to premium nutrition and your wallet to some extra happiness with this ZIWI coupon. Don't forget to print and show it at checkout!

Click to Print

06/04/2024

Fun Fact: Cats have a highly developed sense of smell, which is why they love the natural aromas in ZIWI recipes! 🐱

05/30/2024

Choose Ben's Barketplace for expert pet nutrition guidance and a team passionate about your pet's health. We offer high-quality products you can trust. Plus, ask us about personalized nutrition consultations. Trust us to provide the best for your furry friend's well-being!

05/30/2024

BensBarketplace.com

05/29/2024

The catch of the Day is FirstMate Limited Ingredient Salmon Formula! 🌊🍽️⁠
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🌟Made from wild-caught, sustainably sourced Pacific salmon, this grain-free, Limited Ingredient Diet suits everyday feeding and often addresses food sensitivities. 🐟🌿

05/28/2024

Give your pet the best with Ben's Barketplace! Explore our website, https://bensbarketplace.com/, for a wide variety of nutritious pet food, fun toys, and more. Discover the benefits of species-correct diets and ensure your pet gets the care they deserve. Shop now and make your pet's happiness a priority!

05/28/2024

Just take out ZIWI and your dog's tail will go crazy!

05/27/2024

BensBarketplace.com

05/24/2024

This Memorial Day, honor your pet with ZIWI's nutritious meals because every pet deserves to be celebrated and nourished.

05/23/2024

Whether it's a backyard BBQ or a picnic in the park, make sure your pet enjoys the festivities with ZIWI by their side.

05/22/2024

All FirstMate and Kasiks cans are:⁠
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😻 artificial thickener free⁠
😻 raw meats cooked once in the can⁠
😻 whipped pate texture⁠
😻 95% animal protein⁠
😻 veterinarian formulated ⁠
😻 made in FirstMate's human-grade cannery in Canada

05/22/2024

When we started 19 years ago, we had one goal -- to give pets the best nutrition possible. Today, we're proud to say that we've made a difference in the lives of thousands of pets through our high-quality pet foods and tailored advice. Thank you for being with us every step of the way!

05/22/2024

ZIWI understands the importance of high-quality ingredients for our feline friends. Feed them the way nature intended and recipes are perfectly crafted for your pet.

📸: .cat_

05/20/2024

Did you know that giving your pet a fresh, species-appropriate diet can help them live longer and stay healthier? Find the right nutrition for your furry friends at Ben's Barketplace. Check out our website, https://bensbarketplace.com/, for a guide on how to keep your pet fit and happy!

05/15/2024

Unlike traditional pates, FirstMate wet food excludes artificial thickening agents such as guar gum or carrageenan, resulting in a loose, stirrable consistency akin to Greek yogurt.

FirstMate products stand out by maintaining palatability and avoiding the usual hardening when refrigerated. Made with high-quality ingredients, FirstMate formulas are proudly made in their human-grade cannery in British Columbia, Canada.

05/14/2024

BensBarketplace.com

05/10/2024

Here’s a glimpse into what packaging Vital Essentials Freeze-Dried Raw Minnows looks like. To ensure peak freshness for your pet, each bag of Minnows is nitrogen gas-flushed.

Have you tried their Minnows treats with your pet yet?

05/09/2024

Did you know that all FirstMate cans are made in FirstMate's own human-grade cannery and are cooked from raw, locking all of the goodness in the can? You won't find any artificial gums or thickeners.

05/07/2024

Celebrate National Pet Week by giving your pet the protein they deserve.

The naturally occurring vitamins and minerals found in Vital Essentials Butcher Cut Protein builds strong muscles for more play, naturally supports digestive and oral health, and provides essential nutrients for dogs to look and feel their best.

Because Better Protein = Better Benefits.

05/05/2024

On February 17, 2012 Hill’s Pet Nutrition made one of the most profitable marketing moves in pet food history: they filed a trademark application for the term “Prescription Diet.”
Previous to this, nobody thought about how lucrative selling the same crummy ingredients could be if they simply required a prescription from vets. It was an ingenuous way to sell virtually the same foods found in the grocery store aisle with a grossly inflated price tag: through the influence of a trusted health professional.
This worked so well for Hill’s that other brands introduced veterinary diets. Soon, vets happily reported that between 35-40% of their patients were on veterinary diets. It was a win for the vets because they enjoyed a percentage of sales and it was a win for pet food makers.

Because Hill’s owned the trademark for “Prescription Diet” competitors like Iams, Royal Canin and Purina, were force to use the term “Veterinary Diet.” Regardless of the name, these companies made a fortune using prescriptions as a means to inflate prices on virtually the same foods they were already selling. Together, veterinary foods are expected to earn over $21 billion in 2024 and reach over $33 billion by 2029.
WHY PRESCRIPTION DIETS AREN’T REGULATED
Prescription and veterinary foods present a challenge when it comes to standards and regulations.
The Association of American Feed Control Officials (AAFCO) sets the standards for pet food claims and ingredients. But dog food labels can’t claim to treat, prevent or reduce the risk of any disease. They also can’t make claims such as “hypoallergenic” or “improves skin and coat” or any other claim that suggests any type of therapeutic benefit.
Once a pet food label makes any type of health claim, it becomes a drug and the claim would be regulated by the FDA, not AAFCO. So, unlike other dog foods, prescription diets are foods that are being marketed as drugs.
But the FDA clearly states that veterinary diets do not meet the requirements of a drug: “most dog and cat food products that claim on their labels or in their labeling or other manufacturer communications to treat or prevent disease are not approved new animal drugs, and do not comply with drug registration and listing requirements, or with current good manufacturing practices applicable to drugs even though the products are drugs under the FD&C Act.”
In the end, the FDA chooses to practice something called “enforcement discretion” for veterinary diets. The agency would ‘look the other way’ and allow prescription foods to be sold as long as:
1 They provide all or most of the nutrients in support of the animal’s total required daily nutrient needs,
2 The product labels and labeling and other manufacturer communications that were available to the general public (i.e., non-veterinary professionals) did not contain claims to treat or prevent disease, and
3 Those products are distributed only through licensed veterinarians.
The assumption is that, because the food is prescription only, the vet writing the prescription can safely and appropriately use the product. So prescription foods don’t need to meet AAFCO minimum nutritional requirements because they fall under FDA purview, while the FDA allowed pet food makers to sell an adulterated and misbranded product.
PET OWNERS WAKING UP?
Although AAFCO and the FDA continue to look the other way when it comes to veterinary diets, consumers may finally be waking up to the prescription fallacy.
A group of pet owners in Illinois recently filed an $80 million class action lawsuit against Hill’s Pet Nutrition, claiming Hill’s is using deceptive and practices to sell their prescription diets.
The suit claims: “Reasonable consumers expected, but did not receive, a substance that:
1 is legally required to be sold by prescription;
2 (b) contains a drug, medicine or other ingredient that is not common in non-prescription pet food;
3 (c) is medically necessary to the health of the pet for which it was prescribed;
4 (d) has been evaluated and approved by the FDA as a drug; and/or
5 (e) as to which Hill’s representations regarding intended uses and effects have been evaluated by the FDA.
Attorney Mike McGlamry, who represents the Illinois pet owners in the suit, explains:
“Hill’s picked the name ‘Prescription Diet.’ Hill’s spends millions to convince veterinarians to ‘prescribe’ these foods to the vulnerable owners of sick cats and dogs. And, no surprise, Hill’s charges a lot more for these products compared to similar and cheaper off-the-shelf pet foods that the company also makes.”
When questioned under oath in our case, however, Hill’s executives had to admit that its high-priced ‘Prescription Diet’ products contain no drugs or medicines and that no prescription is legally required.”
Pet owners who wish to join this class action or learn more information can call 877-265-7656.

Dana Scott
Dogs Naturally Magazine

If you bought prescription pet food from brands such as Hill's, Purina, Royal Canin, or Iams, you may have overpaid. Learn more.

05/03/2024

Even the toughest toys have bad days! Make sure your well-loved West Paw toys stay out of the landfill and are given a second life ❤️

Bring your well-loved West Paw toys in and we'll send them back so new toys can be made out of them.

04/30/2024

Vital Essentials sources exclusively whole animal protein — meat, organs, & bones — for their Freeze-Dried Raw Cat Food Entrees.

Because better protein = better benefits.

Pick up a bag of Vital Essentials' Butcher Cut Protein at Ben's Barketplace.

04/29/2024

Vital Essentials sources exclusively whole animal protein — meat, organs, & bones — for their Freeze-Dried Raw Dog Food Entrees.

Because better protein = better benefits.

Pick up a bag of Vital Essentials' Butcher Cut Protein at Ben's Barketplace.

04/29/2024