Wisdom Panel

The world’s leading pet DNA test. Chosen by over 4 million pet parents to help them provide better care. 🐶🐱🧬 with us. Know better. Care smarter.

Love longer. As the world's leading pet DNA service, Wisdom Panel™ helps you know more about your pet so you can give them the best life possible. Knowing your pet’s genetic makeup empowers you to tailor training, nutrition, and care to their unique needs—helping you ensure a happier, healthier, snugglier pup or kitty for years (and years) to come. More than 2.5 million pet parents just like you have chosen Wisdom Panel™ products to help them take better care of their pets.

11/25/2024

Meet Jess! This sweet pup enjoys long walks and being oh-so-cute.

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11/22/2024

If you see your pup scooting on their backside, it could be a sign of an a**l sac issue. A**l sacs (also known as a**l glands) contain a substance that dogs expel when they p**p. But sometimes they get clogged and dog's can't empty them manually. That's when a manual expression may be required. For more on a**l sac issues, including causes and treatments, check out the Wisdom Panel blog.

Is your dog more likely to need frequent a**l gland expression? Wisdom Panel's pioneering Behaviors feature tests for traits that identify your pup's likelihood of needing this treatment regularly.

11/21/2024

Ahem, Koufax would like your attention please. 🎤 Swipe to uncover the breed mix behind this handsome face.

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11/20/2024

Dogs with this personality type are friendly toward new people and often cross their front paws. Why? Because everyone deserves to see their classy side.

Suspect that your dog is a Sophisticated Socialite? Wisdom Panel's new Behavior feature tests for traits that can identify their likelihood of developing these behavioral tendencies.

11/19/2024

Kaya’s DNA results are in… and we’re shook! 🤯💖 Swipe to reveal the breed mix behind this cute face.

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11/18/2024

Terriers originated as purpose-bred dogs used primarily for rooting out rats and other vermin. Today, they are better known as feisty, high-energy dogs and loyal companions. Learn all about the terrier breed group—including their temperament, behaviors, and care needs—on the Wisdom Panel blog.

11/15/2024

Some dogs are naturally more confident around new people, pets, and places while other pups are a little wary. Breed disposition and genetics can play a role in these behaviors, but the actions you take as a pet parent—like properly socializing your dog—can influence how they react to different people and situations. For a guide to socializing your dog at any age, check out the Wisdom Panel blog: https://wisdom-panel.visitlink.me/6xS5lz

11/14/2024

Dogs with this personality type love to meet new people. Which works out great, because new people love watching them sploot and lie on their backs—two of their favorite relaxing positions.

Is your dog a likely candidate for Horizontal Host? Wisdom Panel's new Behavior feature tests for traits that can identify their likelihood of developing these behavior tendencies.

11/14/2024

When your DNA test says ‘surprise, you’ve got sisters!’ 🐶💕 Now these three are making up for lost time with endless park zoomies, goofy grins, and triple the mischief.

📸: IG

11/12/2024

Turns out, Belle was born to lounge like this. 😴💤 See the DNA results that explain her favorite napping pose.

📸: IG

11/11/2024

Dogs descended from wolves thousands of years ago, and while they still share some behaviors—like nesting habits and social hierarchies—key distinctions have also emerged. Check out our blog post for examples of how dogs and wolves are similar and different: https://bit.ly/4fINorb

11/08/2024

Nesting is a normal behavior in dogs. When they lived in the wild, dogs scratched and pawed at the ground to remove sticks, rocks, and other things that might get in the way of a good night's sleep. It's probably not necessary for pups today that sleep on pillows and piles of blankets, but some dogs can't help it — it's in their DNA!

Is your dog genetically predisposed to nesting? Wisdom Panel's pioneering Behaviors feature tests for traits that identify your pup's likelihood of developing this behavior.

11/07/2024

🍂 We're falling for Bene 🍂 Check out her breed mix to see what's behind that sweet smile!

📸: IG

11/01/2024

Resting behaviors, like splooting or crossing paws, can help a pup feel comfortable while they relax. But not all dogs rest in the same positions. And genetics may play a role in which ones your dog displays.

Wonder if your dog is genetically predisposed to splooting or crossing paws? Wisdom Panel's pioneering Behaviors feature tests for traits that identify your pup's likelihood of developing this behavior.

10/31/2024

These cuties are truly a TREAT! from us + these ador-a-boo, festive pets. 🎃

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Are you + your furry friends dressing up today? Tell us below 👇

10/31/2024

Dogs with the Trailblazer personality love to lead the way. They are outgoing with new people and have pointing instincts to show you the way.

Does your dog have some inner Trailblazer? Wisdom Panel's new Behavior feature tests for traits that can identify the likelihood of developing these behavioral tendencies.

10/29/2024

The Hound group includes recognizable breeds like the Beagle and Basset Hound. But there's a whole host of other breeds that may not be as familiar. Some excel at following their nose wherever a scent leads. Others are skilled at running down prey or chasing it up a tree. While they have different strengths, these tenacious, intelligent, loyal, and sometimes independent pups can be fantastic companions for active people who can dedicate time and energy to consistent training.

10/27/2024

Happy National Black Cat Day! 🐈‍⬛ Black cats have a long history of legend and lore. They've been associated with everything from witchcraft to financial windfalls. And while there are a lot of myths about black cats, there's one fact we know for sure: they are beautiful kitties that deserve our love and respect.

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If you see your pup scooting on their backside, it could be a sign of an anal sac issue. Anal sacs (also known as anal glands) contain a substance that dogs expel when they poop. But sometimes they get clogged and dog's can't empty them manually. That's when a manual expression may be required. For more on anal sac issues, including causes and treatments, check out the Wisdom Panel blog. Is your dog more likely to need frequent anal gland expression? Wisdom Panel's pioneering Behaviors feature tests for traits that identify your pup's likelihood of needing this treatment regularly. #dogs #scooting #doghealth #behavior

Nesting is a normal behavior in dogs. When they lived in the wild, dogs scratched and pawed at the ground to remove sticks, rocks, and other things that might get in the way of a good night's sleep. It's probably not necessary for pups today that sleep on pillows and piles of blankets, but some dogs can't help it — it's in their DNA! Is your dog genetically predisposed to nesting? Wisdom Panel's pioneering Behaviors feature tests for traits that identify your pup's likelihood of developing this behavior. #nesting #dogbehavior #dogDNA #dog #genetics

Resting behaviors, like splooting or crossing paws, can help a pup feel comfortable while they relax. But not all dogs rest in the same positions. And genetics may play a role in which ones your dog displays. Wonder if your dog is genetically predisposed to splooting or crossing paws? Wisdom Panel's pioneering Behaviors feature tests for traits that identify your pup's likelihood of developing this behavior. #sploot #splooting #dogbehavior #dogs #cutedog

We ❤️ shelter pups. During Adopt a Shelter Dog Month, we're highlighting some common misconceptions that can make it harder for rescue pups to get adopted. Because the truth is, shelters are filled with wonderful dogs of all shapes, sizes, and ages that often find themselves looking for a new home through no fault of their own. And when given a chance to be part of a family, they will reward you with a lifetime of loyalty and love. #adoptashelterdogmonth #adopt #rescuedog #dogs #dogsofinstagram

Weight gain in dogs is on the rise — and that can cause health complications for our pups. That's why consistent, healthy weight management is important throughout your dog's life. Not sure where to start? Head to our blog for more information. Curious if your dog is prone to weight gain? Wisdom Panel's pioneering Behaviors feature tests for traits that identify your pup's likelihood of developing this behavior. #dog #doghealth #genetics #dna

It's tough to see your pup in distress every time you leave them. But by understanding the causes and signs of separation anxiety, and taking steps to manage their condition, you can help your dog feel safe and confident when left alone. Head to our link in bio for more detailed information on how to prevent and alleviate separation anxiety in dogs. Wondering if your dog is prone to separation anxiety? Wisdom Panel's pioneering Behaviors feature tests for traits that identify your pup's likelihood of developing this behavior.

🎉 NEW FEATURE ALERT 🎉 Behavior insights are now included in our dog DNA tests! Genetics play a role in your pup's behavior. So understanding their predispositions, like their likelihood of developing separation anxiety, or their friendliness (or fearfulness) toward strangers, will help you anticipate challenges and take a proactive approach to the care you give them. #dogs #dogbehavior #dogtraining #dogDNA

👀 Big news is right around the corner. We're close to launching a brand new feature designed to help you understand your pup better than ever. Any idea what it might be? Leave your guesses in the comments!

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Unlock the secrets of your dog’s DNA

Our pets deserve better. Actually, the best. And a one-size-fits-all approach is anything but. We believe every dog deserves proactive care that’s tailored to their personality and genetic makeup. Which is why we’re on a mission to equip all pet parents with the information they need to make the best choices for every stage of their pet’s life.

Rooted in science and sustained by wonder, Wisdom Panel™ products offer parents a smarter way to celebrate and serve the unique diversity of their four-legged family members.

Our tool may be science–but our goal is a life of grass-wrestling, bone-gnawing, fuzzy-cuddling friendship.

Is there anything better than that?