J.M. Capriola Co. Since 1929 Today, walking into the two-story shop with the red horse on the roof is a little like taking a trip back in time.
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Glass cases display the row upon row of handcrafted bits and spurs and the company's in-stock inventory now boasts more than 4000 items. The company mails its catalog to customers with addresses all over the globe and many of its products can be seen and purchased on our website. http://capriolas.com/
👏🏻Top 5 in the Contest 👏🏻 We are so excited and honored to be among the Top 5 of the Western Horseman Awards! Thank you so much for your votes!
🗳️Today for the next 6 days the voting starts all over with a clean slate and we’d be so grateful for your support and votes again.
We will be posting some fun facts about our unique business over the next few days!
The voting is HERE 👍🏻
https://westernhorseman.com/best-of-western-horseman/for-the-horse/
🇺🇸Liberty’s light shining bright, reminding us of our rights.
🧨🇺🇸🧨🇺🇸🧨
Happy Independence Day! ✨
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In honor of National Wagyu Day, it only seems fitting to introduce to you the Brough Ranch. 🥩
Brough’s wagyu herd is registered with the American Wagyu Association and known for its marbling- providing rich, tender flavor.
A fifth generation ranch, it’s more than just raising quality beef. It’s the value of continuing a legacy and building a passion for the land and lifestyle in the next generation.
Purchase a melt-in-your-mouth Wagyu steak right from Brough Ranch or stop by Luciano’s here in Elko for a delicious Wagyu burger!
One of the many blessings of this western lifestyle and community, is that we all are blessed to have already and come across many amazing cowboy father figures, throughout our lives.
Happy Father’s Day to all the Dads out there! 🤠
And special shoutout and thank you to the Father’s in our Capriolas family. 🤎
Saddle Bronc sponsors are Walsh Reclamation Inc. and J.M. Capriola. We love the excitement of this event and hope you do too! Thank you sponsors! m.capriola 💚 photo credit WT Bruce Photography
We are so excited and honored again this year to be apart of the long list of amazing retail stores nominated for the Best of Western Horseman Awards. ✨👏🏻
🗳️ The category is “For the Horse” - Retail Stores. Voting is available every single day, once per day, from June 10 - July 1!
We would be honored to have your vote and will link it in the stories daily to make it easy.
Vote here: https://westernhorseman.com/best-of-western-horseman/for-the-horse/?gf_protect_submission=1
Thank you so much for supporting us always! We have the very best customers. 🫶🏻
GIVEAWAY ✨ Let’s talk about branding traditions 🤠
It’s everyone’s favorite time of year… Branding Season 🔥. To kick it off we thought it would be fun to give away a couple gift cards to our store.
Here’s how to enter, it’s easy:
What makes traditions so special and unique is that we all do things a little differently, and every family/ranch has something special they do that no one else does.
Maybe it’s something special you have for lunch, or a tradition in the branding pen you do. Maybe it’s who comes to your branding, or a special way you do things at your place.
We’d love to hear a branding tradition you have or love. Or if you day work and get to help at a lot of places, what’s your favorite thing someone does that you always look forward to helping that person? If you’ve seen something someone does that you think is cool, tell us about it.
🔥 Tell us below for an entry, what you love about this season or a tradition you love.
🔥 Then share this post in your story and tag .m.capriola and add “Giveaway” to your story.
🔥 Extra entries- tag all your cowboy and cowgirl friends. 🤠
Good luck! 🍀
Awesome photos by Nicole Poyo Photography📸😎
Have you seen all our options for pocket knives? 🤠
We have several sizes and styles available right on our website. From Trappers to Stockmans, to a single blade Peanut or a hoof pick/pocket knife combo. Whether you need a new one for branding days or just everyday cowboying we’ve got what you need. 🤝🏼
Don’t forget to grab one of our pocket knife sheaths. A must-have accessory for every working cowboy or outdoor enthusiast! Made from high quality Italian calf leather, these sheaths are designed to be both stylish and durable, as well as both convenient and functional.
Keep your knife always within reach when you need it most.
Upgrade your gear today! 🔗 Linked in stories.
🤠 Back in stock! Perfect timing-
•Ranchers Medicine Bag•
This bag is the “Full Monty” of medicine bags! There is a place for everything! Never leave the house or barn again without all of the necessary doctoring equipment.
Also we have a few fun colors of cantle bags in stock right now also! 🤠
What do you carry around everywhere with you when you’re doctoring?
Job opening in Elko 👏🏻
New Job Opportunity!
The Cowboy Arts & Gear Museum, a Nevada 501(c)3 organization located in Elko, Nevada is seeking a passionate individual to fill the role of Executive Director.
The position requires a deep appreciation for history, particularly in the realm of cowboy culture, and a focus on the craftsmanship of cowboy gear is essential.
If this position isn't a fit for you, tag a friend who might be interested in the comments! More information and how to apply, here: https://ofthewest.co/job/executive-museum-director
💥Our 2024 poster is here! Entries open May 2nd at 10am MST! Visit BruneauRanchRodeo.com for all the details.
🤠 NEW Capriola Schutte Show Roper #3249
-Full Roughout Schutte Show Roper Saddle
- TREE: Schutte Show Roper
-SEAT: 15 3/4″
-HORN: 3 x 2 3/4 #4 Dally
-RIGGING: 7⁄8 inskirt rigging
-SKIRTS: Medium Round
-CANTLE: 4 1/4 Straight Up Cantle
FINISH: Full Roughout
Nettle Wood Stirrups 4″
$5,850 ready to throw on and ride.
Call to grab it or it’s also online. Linked in stories.
SURPRISE LAST CHANCE HUGE SALE 🤩
Our Oxford Sweaters are on sale 👏🏻 and these are not coming back.
Grab your favorite one online now or call the store to order one before they’re gone! These are perfect for layering to cowboy outside in all weather, or to dress up for a nice occasion.
Huge Savings! Linked in stories.
"Cowboy buys saddle. Capriola’s Saddlery. Elko, Nevada 1940"
A cowboy’s saddle is selected with care. It’s a highly personalized piece of equipment, bound and sewn with leather by skilled craftsmen. Key parts—the horn, seat, cantle and stirrups, etc., when cinched to the horse—combine to form a safe, comfortable, and functional seat for long hours of riding. Saddles often have embellishments and decorative style such as hand-tooled leather. A broken-in, high-quality leather saddle is a valued possession that can last a lifetime.
https://www.arthurrothstein.org/warehouse-open-edition-prints/art_print_products/http-hdl-loc-gov-loc-pnp-fsa-8b19766
Have you seen our new shirt designs? 🤠👏🏻
We cannot keep them stocked we are so glad you’re all loving them! New tshirts just got in! Grab one before they’re gone.
On the web or call as always to order.
We are so excited about our brand new Canvas Garment Bags. 🤠
These are super great quality, and look so nice for cowboys or cowgirls. They will be the perfect addition to your travels.
💵 Priced at $99.95.
📞 Call to order or also on our 💻 website.
✨S A L E ✨ If you haven’t already grabbed the gorgeous 2024 Weekly Planner or the Capturing the West Calendar by the amazing … now is the time!
We have marked the last of our inventory down on sale so snag one before they are gone. The planner is marked down from $30 to $19.95 and the calendar is only $12.95 instead of $25.
Awesome prices so grab one now and enjoy the beautiful photography every month. 🤠
📞Call to order or 💻 head to the website and order there. Also linked in stories. ✨
New Job Opportunity!
The Cowboy Arts & Gear Museum, a Nevada 501(c)3 organization located in Elko, Nevada is seeking a passionate individual to fill the role of Executive Director.
The position requires a deep appreciation for history, particularly in the realm of cowboy culture, and a focus on the craftsmanship of cowboy gear is essential.
If this position isn't a fit for you, tag a friend who might be interested in the comments! More information and how to apply, here: https://ofthewest.co/job/executive-museum-director
Hey Ladies! 👋🏻🫶🏻 We have spurs for you!
Introducing…. the ladies spur for all our cowgirls! 🤠
Stay tuned for more pictures and details coming soon! 🤩
NEW ✨ We are loving this brand new gorgeous concho design serve ware! This makes the perfect wedding gift or the prettiest details for any occasion.
Who wants to add this in your collection? 🤠
We’re hiring! The Museum is looking for our next Director.
📋View our listing with Of The West:
https://ofthewest.co/job/executive-museum-director
Thank you for sharing!
Don't miss out on the authentic cowboy experience next time you're in Elko. Make a pit-stop at JM Capriola for traditional cowboy wear, hand-crafted leather goods, and western lifestyle essentials. Embrace your inner cowboy and keep the grand traditions alive. Yeehaw! Visit their website for more information: https://vist.ly/39i3j 🐴🌵
Funded by Travel Nevada
✨A favorite Sunday thought to kickoff a new week.
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📣 D I S C O N T I N U E D 📣 our beautiful Cranberry Navajo Sweater will not be coming back this fall.
We have VERY limited sizes, so if you’ve wanted this one grab it fast! Grab it online or call the store to order.
Our remaining sizes are:
3 small
6 medium
4 large
We would love to hear what color combo you’d love to see in our new version that we will get for this fall/winter?
Wool sweaters | western living | cowgirl style | jm capriolas
500 Commercial Street
Elko, NV
89801
| Monday | 9am - 5pm |
| Tuesday | 9am - 5pm |
| Wednesday | 9am - 5pm |
| Thursday | 9am - 5pm |
| Friday | 9am - 5pm |
| Saturday | 9am - 5pm |
Be the first to know and let us send you an email when J.M. Capriola posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.
Time ⏳ is running out! In honor of our 130th✨Anniversary of the G.S. Garcia Bit and Spur Co., we had a special Anniversary bit made to give to one of you! We are selling 130 tickets 🎫 for $130 - so you have a 1/130 chance of winning. There are not many more tickets available so if you want to take a chance, get yours fast! Checkout the website for details. Thank you for helping us keep important traditions alive and celebrating with us! 🤠
130 years of Garcia in Elko! Want to know how to win this Special Edition bit? Visit capriolas.com to learn more!
…. we are all setup for you to come visit us starting at 9 am in the Convention Center at Cowboy Christmas! 🎁🎄 Booth #425 right in the front and center. Come see us and say Hi! 👋🏻 We’ve brought all of our favorite things and have everything you could want to get all your shopping done in one stop! 🎁🎁 See you soon!
Ladies add these to your Christmas List ASAP! 🎅🏻🎁 Just in time for the holiday season! These pretty cowhide and leather jewelry boxes are an amazing gift. So much room to hang necklaces, rings, earrings, bracelets and more! Call to grab one! 📞
✨130th Anniversary✨ Garcia U.S.A. Snake Bit 🐍 just finished up by the incredibly talented @jonpetersproducts! Drop an emoji below, what do you think about it?! 🤩👏🏻🏆 #jmcapriola #jonpetersproducts #madeintheusa #handmade #art #silverbits #engraving #oneofakind
✨Armita Chinks✨ lots of sizes and color options ready to go and in stock just in time for all your cold weather outside work and the holiday season. ✨ measurements are on a stories highlight. Call the store to purchase: 1-888-738-5816 #cowboygear #armitachinks #chinks #coldweather #leatherwork #cowboylifestyle #jmcapriola
PRE-ORDER OPEN - Men’s Navajo Sweater ✨Colors- Black Natural, Medium Natural, Pebble (grey), and brand NEW is the Mocha shown last. All sizes available until sold out. S, M, L, XL, 2XL. **The pebble one is being discontinued so sizes are limited on that to XL and 2XL. A little more info: A favorite among our customers, the Navajo is made to withstand anything winter throws at it. Timeless diamond detailing inspired by traditional Navajo patterns adorn the chest and hems, while a zipper-pull crafted from polished horn or bone adds a masculine touch. Super-thick ribbing around the cuffs and hemline locks in the warmth. Finished with a stand-up collar in the place of a hood; because we know you’ll be pairing this sweater with your favorite hat.100% woolFleece linedHandmadeDry clean/hand-wash onlyPre-Order online or call the store. 📞
John Wright & Jon Peters 😎 the faces behind the Original Garcia Bits & Spurs made in the USA line. 😮💨 #guardiansoftradition #jmcapriolas #jonpetersproducts #handmade
GOING FAST ✨ PRE-ORDER NOW We knew this would be a favorite and our brand New “Bush Creek” style of wool sweater is selling fast!! This is such a great gift for your favorite Cowgirl this Christmas or grab one for yourself! Call our store to order 📞 or snag it online! Sizes are limited!! #jmcapriola #woolsweaters #cowgirlstyle #winterfits #westernlifestyle
Sizing questions & answering questions about kids sizing and how the sweaters run. Any other questions?
Scale of 1-10, what do you think?! 🤩
Home of the Original Garcia Bits and Spurs The very last 10 pair of these Original Garcia Elko, Nevada Import spurs are making their last appearance. 👋🏻 ✨ Last chance to own a piece of Garcia Bits & Spurs History. ✨These are live on our website or call to order! ! 📞
Fresh batch of snaffle orders going out! 😍 #jmcapriola #jonpetersproducts #theoriginalgarciabitsandspurs #jmcapriolas #makersmake #handmade #cowboygear #snafflebits
👏🏻👏🏻 Here it is ….. the grand reveal of this gorgeous full floral custom saddle Oscar just finished! Can you even believe how beautiful this turned out?? 😍 Save, share and drop some love for Oscar below, let him know what you think about his amazing work on this saddle. 🫶🏻#amazingoscar #jmcapriola #customsaddles #fullfloralsaddle #leatherwork #floral #customleather
𝑹𝒂𝒏𝒄𝒉𝒆𝒓 & 𝑪𝒐𝒘𝒃𝒐𝒚 𝑯𝒆𝒂𝒅𝒒𝒖𝒂𝒓𝒕𝒆𝒓𝒔 • 𝐒𝐢𝐧𝐜𝐞 𝟏𝟗𝟐𝟗 • ⠀ #jmcapriola #guardiansoftradition #rancherandcowboyheadquarters #capriolacustomgear #elkonevada #customsaddlery #capriolacustomgear
